Stora Enso Packaging Boards
Consumer Boards
FIN-55800 IMATRA, Finland
Tel. +358 2046 121
Fax +358 2046 24716
PRESS RELEASE
6th September 2007
Stora Enso appoints Authentech as PackAgent reseller
The global paper and packaging company Stora Enso has concluded a resale agreement with the South African technology company Authentech regarding PackAgent software. PackAgent is an advanced solution for product authentication and tracking and tracing needs of companies active in the consumer electronics, media and pharmaceutical industries.
"Ever-growing counterfeiting activities are creating a huge potential for advanced brand protection solutions," says Rory O' Farrell, Executive Director of Authentech. "PackAgent provides an effective means of authenticating consumer electronics, media products, pharmaceuticals, cosmetics, luxury products and documents. We are pleased to be associated with this leading technology and its roll-out in our market area."
PackAgent helps companies secure product safety, improve supply chain efficiency, prevent piracy, increase brand value and reduce the loss of revenue due to counterfeiting. Based on the use of item-level product identification, PackAgent enables trading partners to trace and authenticate products in real time. The software verifies product authenticity and produces full tracking history as the item moves in the supply chain, from manufacturer to wholesaler, retailer and even the consumer.
"The appointment of Authentech as a PackAgent reseller will ensure the system's availability and strengthen customer service in South-Africa and surrounding areas," says Marko Merenheimo, Head of PackAgent at Stora Enso Consumer Boards.
For further information:
Stora Enso Packaging Boards
Consumer Boards
Marko Merenheimo, Head of PackAgent
Tel. +358 400 480 181
Authentech
Rory O'Farrell, Director
Tel. +27 11 465 1692
E-mail rory@authentech.co.za
