SEATTLE, WA--(Marketwire - October 2, 2007) - Leading UHF Gen 2 radio frequency identification (RFID) technology supplier Impinj, Inc. today announced support for Microsoft BizTalk Server 2006 R2. Impinj, in collaboration with Microsoft, added support for the Speedway reader using EPCglobal's Low Level Reader Protocol (LLRP) to give Microsoft's partners and users "plug-and-play" access to the rich capabilities and performance of the Speedway reader through BizTalk Server 2006 R2.

Impinj has successfully deployed the Speedway reader -- the first LLRP reader compatible with BizTalk Server's RFID capabilities -- in large manufacturing, distribution and retail environments worldwide. The Speedway reader provides a single RFID platform for applications at the pallet, case, and item level, and delivers best-in-class read reliability and throughput. The addition of BizTalk Server 2006 R2 support extends the Speedway reader's performance and functionality benefits to enterprises using Microsoft's real-time business processes for RFID supply chain management and distribution.

"The inclusion of Impinj's Speedway reader as a supported device for BizTalk Server 2006 R2 makes deployment of RFID even easier for enterprises," said Anush Kumar, senior product manager, Microsoft Corp. "The integration of LLRP and BizTalk Server combines the benefits of proven, standards-based RFID reader technology with real-time business processes so customers can leverage intelligent and reliable RFID data from the 'Dock-Door to Front-Door.'"

The Impinj Speedway Device Provider for Microsoft BizTalk Server 2006 R2 will be broadly available in late 2007 as part of Impinj's release of the reader's Octane 3.0 firmware upgrade. More information about the Speedway reader and BizTalk Server 2006 R2 is available at

About Impinj, Inc.

Impinj, Inc. is a semiconductor and RFID company whose patented Self-Adaptive Silicon® technology enables two synergistic business lines: high-performance RFID products and semiconductor intellectual property (IP). A leading contributor to the RFID standards for high-volume supply-chain applications worldwide, Impinj leverages technical expertise and industry partnerships to deliver the GrandPrix™ solution, comprising tags, readers, software, and systems integration. Impinj licenses innovative IP products, core to the company's RFID tags, to leading semiconductor companies worldwide, allowing them to seamlessly integrate crucial nonvolatile memory (NVM) alongside analog and digital functionality on a single chip. Impinj's IP products include the popular AEON® family of embeddable cores, which provide rewriteable NVM technology in logic CMOS manufacturing. For more information, visit

Impinj, Speedway, Self-Adaptive Silicon, GrandPrix, Monza, Octane and AEON are either registered trademarks or trademarks of Impinj, Inc.

Contact Information: Editorial Contacts: Jim Donaldson Impinj, Inc. 206-834-1091