Contact Information: CORPBANCA Contact: Pablo Mejia Ricci Head of Investor Relations Santiago, Chile Tel: (56 - 2) 660-2342 investorrelations@corpbanca.cl Capital Link Contact: Nicolas Bornozis President New York, USA Tel: (212) 661-7566 nbornozis@capitallink.com
New Corporate Image for CorpBanca
| Source: Corpbanca
SANTIAGO, CHILE--(Marketwire - October 3, 2007) - CORPBANCA (NYSE : BCA ), a Chilean financial
institution offering a wide variety of corporate and retail financial
products and services across all segments of the Chilean financial market,
recently announced the company's new corporate image designed by the
distinguished designer Massimo Vignelli.
The new design is part of CorpGroup's (CorpBanca's holding company) desire
to strengthen the group's brand name awareness. CorpGroup's subsidiaries
include CorpBanca, CorpVida (previously known as VidaCorp) and CorpArtes
Foundation.
A new marketing campaign was also launched in conjunction with the new
corporate image. An important aspect of this campaign is the use of the
prominent international Chilean model, Carolina Parsons. Ms. Parsons
represents the principal attributes of CorpBanca's clients and its
potential.
"CorpBanca clients are the same as Carolina; they are people that know how
to select their products, they have clear life goals, and have a huge
potential for growth," said Mario Chamorro, Chief Executive Officer of
CorpBanca.
Mario Chamorro also indicated that the Bank will firmly continue to follow
its goal of being the best Bank in the market with competitive and
innovative products that fulfill the principal financing needs of Chileans.
Furthermore, Mr. Chamorro pointed out that due to this strategy, the Bank
has grown quicker than the industry average in a range of products
including consumer loans, credit cards and mortgages.
FORWARD-LOOKING STATEMENTS:
This press release may contain forward-looking statements that involve
known and unknown risks, uncertainties and other factors, which may cause
the actual results, performance or achievements of CORPBANCA to be
materially different from the results, performance or achievements
expressed or implied by these forward looking statements.