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Hanaro Telecom Delivers World's Largest Deployment of 100Mbps Broadband Services With Cisco IP NGN Infrastructure
Broadband Service Provider Enjoys Significant Increase in Customers Since April Deployment
| Source: Cisco Systems, Inc.
SEOUL, KOREA--(Marketwire - October 4, 2007) - Cisco® (NASDAQ : CSCO ) today announced that
Hanaro Telecom, Korea's major broadband service provider, has chosen
Cisco's standards-based channel-bonding technology for the world's largest
deployment of 100-megabits-per-second broadband services, now reaching more
200,000 customers. The Cisco technology was designed based on the
downstream channel-bonding specifications defined in CableLabs®' Data
Over Cable Service Interface Specifications (DOCSIS®) 3.0 specification.
Demonstrating Cisco's leadership in DOCSIS technology, Hanaro Telecom
provides residential users with its 100Mbps broadband services over hybrid
fiber-coaxial (HFC) networks.
Through Cisco's multiservice cable broadband technology, Hanaro Telecom was
able to deploy the 100Mbps wideband services market ahead of its
competitors, resulting in an increase in customers signup and a reduction
in customer churn. The deployment began in April 2007, and 200,000 homes
have subscribed to Hanaro's broadband services over the five months since
the service was launched. Hanaro Telecom is currently the Korean market
leader in high-speed HFC Internet services.
"We were looking for a technology solution to enable a timely launch of our
100Mbps broadband services over HFC while increasing density and reducing
cost," said Chan Woong Park, senior vice president of Hanaro Telecom's
Network Technology Unit. "Cisco has worked with us to deploy an industry
leading cable modem termination system for broadband services and its
engineering excellence has enabled a smooth and rapid service rollout."
The Cisco uBR10012 cable modem termination system (CMTS), which is the
industry's highest-density platform, provides a smooth, cost-effective
upgrade path to modular CMTS and DOCSIS 3.0, both key industry standards
for next-generation cable modem services. Hanaro Telecom has enhanced its
network through uBR10012 CMTS deployments with DOCSIS 3.0-based
channel-bonding technology to provide high-bandwidth service for HanaTV,
its
video-on-demand IPTV service.
"As the market leading technology, Cisco's channel-bonding solution enables
100Mbps high-speed services rollout faster than with other platforms;
witness the success of Hanaro Telecom in getting 200,000 customers
operating on the new technology since the launch in April 2007," said Surya
Panditi, vice president and general manager, Optical Technology and CMTS
business unit of Cisco. "Furthermore, Hanaro Telecom can significantly
reduce the total cost of ownership as Cisco's standards-based
channel-bonding implementation will ease the migration to full DOCSIS 3.0
services in the future."
The Cisco uBR10012 CMTS is a component of the Cisco IP Next-Generation
Network (IP NGN) architecture, designed to deliver converged voice, video
and data services, improve operational and capital expenditure efficiencies
and to advance network and service control to deliver innovative services.
About Hanaro Telecom
Hanaro Telecom, the second largest broadband service provider in Korea, has
been offering internet data, local call, long-distance call, international
voice call services and TV-portal services with 3.66 million broadband
subscribers, 1.86 million voice subscribers and 540 Thousands TV-portal
subscribers. Hanaro Telecom is leading a new paradigm in the Korean
telecommunication industry by expanding in business from voice service into
multimedia telecommunication services based on its high-quality network to
preoccupy future market such as IPTV. For more information, visit Hanaro
Telecom on the Internet: www.hanaro.com.
About Cisco
Cisco (NASDAQ : CSCO ) is the worldwide leader in networking that transforms
how people connect, communicate and collaborate. Information about Cisco
can be found at http://www.cisco.com. For ongoing news, please go to
http://newsroom.cisco.com. Cisco equipment in South Korea is supplied by
Cisco Systems International BV, a wholly owned subsidiary of Cisco Systems,
Inc.
Cisco, the Cisco logo and Cisco Systems are registered trademarks or
trademarks of Cisco Systems, Inc. and/or its affiliates in the United
States and certain other countries. All other trademarks mentioned in this
document are the property of their respective owners. The use of the word
partner does not imply a partnership relationship between Cisco and any
other company. This document is Cisco Public Information.
CableLabs and DOCSIS are registered trademarks of Cable Television
Laboratories, Inc.
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