BURLINGAME, CA--(Marketwire - November 13, 2007) - AtHoc, Inc., a leading provider of network-centric emergency notification systems, today announced the appointment of Admiral Thomas B. Fargo, USN (Ret.), former Commander of the U.S. Pacific Command, to the company's board of strategic advisors. The advisory board works with the AtHoc executive team to help set the company's business strategy, using the board's body of experience and its leadership to provide insights into customer needs, market opportunities and overall business direction.

"AtHoc has experienced tremendous growth over the last few years. Its alerting solutions are used widely for military operations nationwide, and I am very excited to join the Company's strategic advisory board," said Admiral Fargo. "Emergency alerting and situational awareness are absolutely critical for first responders, businesses, and of particular interest to me, to the safety of our troops and the success of military missions. I believe that helping AtHoc succeed will have a direct impact on protecting Americans."

Admiral Fargo retired from the military on March 28, 2005, after a distinguished career serving the U.S. Navy and the Department of Defense. He was the twentieth officer to hold the position of Commander of the U.S. Pacific Command. As the senior U.S. military commander in East Asia, the Pacific and Indian Ocean areas, he led the largest unified command while directing the joint operations of the Army, Navy, Marine Corps and Air Force across 100 million square miles. He was responsible to the President and the Secretary of Defense, and was the U.S. military representative for collective defense arrangements in the Pacific. His 35 years of service included six tours in Washington, DC, in addition to five commands in the Pacific, Indian Ocean, and Middle East.

"We are honored to have Admiral Fargo join our strategic advisory board," said Guy Miasnik, president and CEO of AtHoc. "His unmatched leadership experience puts him in a highly unique position. He understands the intricacies of the military -- at all levels -- and can help us better understand the needs of customers in homeland security and defense-related organizations. Admiral Fargo's appointment to our advisory board illustrates our commitment to meeting the ever-evolving needs of organizations protecting the United States."

Today Admiral Fargo serves as president of Trex Enterprises Corporation, a privately held technology company. Admiral Fargo also serves as chairman and chief executive officer of Trex's subsidiary -- Loea Corporation, a high-bandwidth wireless communications company.

Admiral Fargo graduated from the United States Naval Academy in June 1970. He is a 1989 recipient of the Vice Admiral James Bond Stockdale Award for Inspirational Leadership. His personal decorations include the Distinguished Service Medal (five awards), the Defense Superior Service Medal and the Legion of Merit (three awards).

About AtHoc

AtHoc is a recognized leader in providing enterprise-class, network-centric emergency notification systems to military, government and commercial organizations for physical security, force protection and personnel accountability. Millions of end users worldwide, in organizations such as the U.S. Air Force, U.S. Army, U.S. Navy, Hawaii State Civil Defense, U.S. Patent and Trademark Office, Boeing, PricewaterhouseCoopers and eBay rely on AtHoc's unified management systems for their emergency alerting and critical communication needs. AtHoc has partnered with market leaders including Microsoft, Northrop Grumman, Siemens, Avaya, Unisys and others to bring these notification solutions to the public and commercial markets.

For more information on AtHoc, please visit http://www.athoc.com.

Contact Information: Contact: Ivy Eckerman Spire Communications (540) 373-2963