Contact Information: For Collarity: Terpin Communications Jessica Hasson 310-663-3958 For AlwaysOn: Voce Communications Leah McLean 415-308-7928
Collarity Selected by AlwaysOn as OnMedia Top 100 Winner
Recognized for Game-Changing Strategies in Advertising, Marketing, and Promotion
| Source: Collarity, Inc.
PALO ALTO, CA--(Marketwire - January 22, 2008) - Collarity, a leader in search and discovery
solutions for web publishers, today announced that it has been chosen by
AlwaysOn as one of the OnMedia 100 Winners. Inclusion in the OnMedia 100
signifies major developments in the creation of marketing tools, services,
venues, and advertising, branding, and public relation campaigns. Collarity
was specially selected by the AlwaysOn editorial team and other industry
experts spanning the globe, based on a set of five criteria: innovation,
market potential, commercialization, stakeholder value, and media buzz.
Collarity and the OnMedia 100 Top Private Companies will be honored at the
OnMedia conference scheduled to occur on January 28-30, 2008 at The
Mandarin Oriental Hotel in New York City. This two-and-a-half day executive
event will feature technology CEOs from Silicon Valley leading
presentations and high-level debates with the global advertising and media
establishment, about disrupting user behavior and creating new
opportunities in the marketing, branding, advertising, and public relations
industries.
Fifty of the top CEOs from the OnMedia 100 will present their market
strategies to a panel of industry experts in a "CEO Showcase."
"The OnMedia 100 winners have excelled in key strategic areas in the
advertising, marketing, public relations, and promotion industry," said
Tony Perkins, founder and CEO of AlwaysOn. "We congratulate them for their
success in introducing new tools, services, and venues for marketers to
have at their fingertips and for use to take their business to the next
level in innovation."
The OnMedia 100 was selected from over hundreds of companies, nominated by
a panel of industry experts in the online ad service, technology, community
platform, mobile advertising, marketing, and Web analytic sectors from
around the world.
Collarity is a leader recognized for innovation in search, discovery and ad
targeting for web publishers, which leverages the anonymous behavior of
their website visitors. Collarity has provided top-tier media web
publishers, including Fox, Pearson Education and V-me, with a complete
content monetization platform that enables them to better serve their
audience and maximize advertising revenue.
A full list of all the OnMedia 100 winners can be found on the AlwaysOn Web
site at http://www.alwayson.goingon.com/
"We at Collarity are honored to be recognized by OnMedia for our
breakthrough solutions that have helped to improve media websites this past
year, and fully intend to continue our record of excellence," commented
Levy Cohen, CEO and Founder, Collarity, Inc.
About Collarity
Collarity provides the most complete content monetization platform for web
publishers and includes search, discovery, syndication, and analytics
applications along with behavioral ad targeting. Collarity is the only
community-based platform that harnesses the implicit interests of site
visitors to deliver targeted and highly relevant content for improved
visitor satisfaction and increased maximized revenue. Collarity Web
services require no software to install or infrastructure to maintain and
can be deployed in several days. Collarity serves leading web publishers,
including Fox, Pearson Education and Crain's Chicago Business, and is
headquartered in Palo Alto, Calif. For more information, please visit
www.collarity.com.
About AlwaysOn
AlwaysOn ignited the open-media revolution in early 2003 by being the first
media brand to launch a community blog network. In 2004, AlwaysOn
continued to lead the industry in innovation by engaging its bloggers in a
social network. AlwaysOn is also revolutionizing the media business by
applying its open-media principles to its executive event series (OnMedia
NYC, Venture Summit East and West, On Hollywood, The Broadband Digital,
Stanford Summit, and Going Green) and quarterly print "blogozine." No other
media brand has dared to create such open interaction with its readers and
event participants.