Cisco Capital Financing Allows Small to Medium-Sized Businesses to Acquire Unified Communications Systems for Price of Daily Newspaper

Per-User-per-Day Pricing Helps Channel Partners Address Customers' Budgetary Concerns


SAN JOSE, CA--(Marketwire - February 25, 2008) - Cisco Capital(SM) today launched per-user-per-day pricing that makes it easy for North American channel partners to offer their small to medium-sized business (SMB) customers financing for Cisco® (NASDAQ: CSCO) Unified Communications systems for roughly the equivalent of a daily newspaper. This new pricing is part of a series of tools and programs to help Cisco certified resellers demonstrate the affordability of Cisco Unified Communications systems and to help them meet customer demands in this burgeoning technology market.

Per-user-per-day pricing is designed to help channel partners overcome any initial customer cost and budget challenges around Cisco Unified Communications systems, a suite of voice, data, video solutions and applications designed to help organizations communicate more effectively. Financing with Cisco EasyLease, a leasing platform that provides competitive financing solutions to complement the company's SMB growth initiatives, allows customers to take advantage of state-of-the-art unified communications technology with a minimum upfront investment. Cisco EasyLease is tailored to SMB customers, offering simplified documentation, expedited credit approvals and low transaction minimums.

"Innovative financing programs that assist customers and channel partners in navigating the complexities of financing have proved to be highly effective tools to manage technology transitions," said Joe Pucciarelli, program director, Technology Financing & Management Strategies, IDC. "New customer financing options that bridge technology and capital with tangible, readily understood metrics are an increasingly important strategy to assist companies in structuring hardware, services and financing solution sets."

"As budget and price are often concerns for small to medium-sized businesses, they often mistakenly believe that Cisco Unified Communications systems are beyond their budget," said Cindy Hamer, AMS.NET private sector sales manager. "Per-user-per-day pricing and zero percent progress payments from Cisco Capital are complementary, powerful tools that address those budgetary concerns. The per-user-per-day pricing gets the attention of even the most cost-sensitive customers, while progress payments allow us to provide a competitive financing offer of no interest and deferred payments during the installation period."

Cisco Capital has also enhanced the grow i.t. partner portal, which contains Cisco Capital programs, offers, tools, training and collateral to make it easier for channel partners to create finance quotes, auto-generate documentation, and understand and take advantage of financing in their sales cycles. New partner resources include:

--  An updated self-service online commercial quoting tool that allows
    partners to generate their own customized per-user-per-day pricing quotes.
--  Co-brandable partner marketing materials on the Cisco Partner Central
    website, available via the Campaign Builder and Marketing Acceleration
    Planner (MAP), that make it easy to market per-user-per-day pricing to
    customers.
--  A series of brief videos on demand (VoDs) on the grow i.t. partner
    portal covering financing trends, financing basics, sales strategies, Cisco
    Capital offers and partner programs, and partner engagement.
--  An updated Cisco Capital Operations Guide that explains how channel
    partners can work most effectively with their customers and Cisco Capital.
    

For more information about Cisco Capital, per-user-per-day pricing for unified communications, new training VoDs, zero percent progress payments and the grow i.t. partner portal, see www.cisco.com/go/ciscocapital.

About Cisco Capital

Cisco Systems Capital Corporation, a wholly owned subsidiary of Cisco Systems, Inc., specializes in financing networks by providing innovative, flexible financial programs to Cisco customers and channel partners worldwide. As part of Cisco's total solution, Cisco Capital helps channel partners to manage cash flow, grow sales and increase profitability, while offering attractive, flexible and short-term financing solutions that make it possible for customers to obtain higher credit lines and longer and more flexible terms that ultimately help them build stronger and healthier businesses. For more information, visit www.cisco.com/go/ciscocapital.

About Cisco

Cisco (NASDAQ: CSCO) is the worldwide leader in networking that transforms how people connect, communicate and collaborate. Information about Cisco can be found at http://www.cisco.com. For ongoing news, please go to http://newsroom.cisco.com.

Cisco, the Cisco logo, Cisco Capital, and Cisco Systems are registered trademarks, service marks or trademarks of Cisco Systems, Inc. and/or its affiliates in the United States and certain other countries. All other trademarks mentioned in this document are the property of their respective owners. The use of the word partner does not imply a partnership relationship between Cisco and any other company. This document is Cisco Public Information.

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Contact Information: Press Contact: Ron Schmidt Cisco 408 525-6088 ronschm@cisco.com Analyst Relations Contact: Ron Davis Cisco 408 526-8803 ronadavi@cisco.com