Contact Information: Public Relations Contacts Jennifer Gazin or Virginia Zimpel awareness(at)launchsquad(dot)com 415.625.8555 Awareness Contact Eric Schurr eric.schurr(at)awarenessnetworks(dot)com 781.622.2388
Awareness, Inc. Announces Availability of Enterprise Social Media Webinar Featuring Jeremiah Owyang
Awareness Presents Webinar Covering Latest Research on "Understanding Online Community Best Practices"
| Source: Awareness, Inc.
WALTHAM, MA--(Marketwire - March 24, 2008) - Awareness, Inc., the
leader in enterprise social media, today announced availability of a recent
webinar featuring Forrester analyst Jeremiah Owyang, "Understanding Online
Community Best Practices." It is currently available for download from
Awareness' website at: http://www.awarenessnetworks.com/resources/.
Jeremiah Owyang is a leading industry voice on social computing, social
media, social media measurement, Web marketing and interactive marketing.
As a Web strategist and Forrester analyst, Jeremiah is an expert in
defining and delivering user and community needs, business goals and Web
technology to craft and deliver long-term, successful Web programs for
companies. His blog, Web
Strategy by Jeremiah, is one of the most influential blogs on social
media. The webinar is the first public discussion of Jeremiah's February
2008 report, "Online Community Best Practices." In this webinar, Jeremiah and
Awareness executive Eric Schurr examine how companies can leverage Web 2.0 technologies
to build, manage and harness robust online communities. The webinar covers
topics such as:
-- The Forrester POST (People, Objectives, Strategy, Technology)
methodology to building and deploying Web 2.0 communities;
-- Online
community best practices drawn from real-world experiences and
deployments;
-- Ways that companies are leveraging their online communities to create
real business value and accomplish meaningful goals.
You can access the recording here.
To learn more about the uses and benefits of Web 2.0 communities at the
enterprise level, download the free
Awareness webinar now.
About Awareness
Awareness helps companies build and operate branded Web 2.0 communities.
These online communities let customers, prospects, employees or partners
connect with each other and share content. At the core of the Awareness
solution is an on-demand social media platform that combines the full range
of Web 2.0 technologies -- blogs, wikis, discussion groups, social
networking, podcasts, RSS, tagging, photos, videos, mapping, etc. -- with
security, control and content moderation. Awareness builds these features
into complete communities for companies, or customers use the Awareness API
and widgets to integrate Web 2.0 technologies into their own web
properties. Major corporations such as McDonald's, Kodak, the New York
Times, Northwestern Mutual and Procter & Gamble use Awareness to build
brand loyalty, generate revenue, drive new forms of marketing, improve
collaboration, encourage knowledge-sharing and build a "corporate memory."
For more information about Awareness, visit
http://www.awarenessnetworks.com/.