LaPolla Appointed as NEOGARD Exclusive Agent


HOUSTON, TX--(Marketwire - April 1, 2008) - LaPolla Industries, Inc. ("Company" or "LaPolla") (OTCBB: LPAD), a leading manufacturer of foam and coating products targeting commercial, industrial and residential applications, has entered into an agreement with NEOGARD, a division of JONES-BLAIR Company, to be the exclusive distributor of Neogard® Spray Polyurethane Foam Roof Coating Systems in the State of Florida.

Neogard is an industry leader and manufacturer of Elastomeric Roof Coatings, specializing in Polyurethane and Silicone Elastomers. JONES-BLAIR Company is a fully integrated research, manufacturing and marketing organization headquartered in Dallas, Texas.

Doug Kramer, president and chief executive officer of LaPolla, stated, "Our third party credentials are established and our market presence is undeniable. Both LaPolla and Neogard are very pleased to have assembled this level of capability and symmetry between our groups."

"The combination of our sales teams and state-of-the-art technologies make this alignment second to none in this, or any other market area," said Mark Pavic, Neogard Sales Manager.

This new line of coatings will be in addition to the products and services currently provided by LaPolla such as building owner and contractor sales, marketing, architectural support, equipment, training and foam and coating material supply.

About LaPolla Industries, Inc.

LaPolla Industries, Inc. is a national manufacturer of foam and coating products targeting commercial, industrial and residential applications in the roofing and perimeter insulation construction industries. Additional information about LaPolla is available on the World Wide Web at www.lapollaindustries.com.

Statements made in this press release that are not historical facts constitute "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, Section 21 of the Securities Exchange Act of 1934 and the Private Securities Litigation Reform Act of 1995. These forward-looking statements are necessarily estimates reflecting the best judgment of senior management and express the Company's opinions about trends and factors which may impact future operating results. Any such forward-looking statements should be considered in context with the various disclosures made by the Company about its businesses including, without limitation, the risk factors described in its periodic reports filed with the SEC. The Company undertakes no duty to update any forward-looking statement to conform the statement to actual results or changes in the Company's expectations. For further information regarding risks, uncertainties, and other factors associated with LaPolla's business, please refer to LaPolla's SEC filings, including, but not limited to, its annual report on Form 10-K and quarterly reports on Form 10-Q, which are available at www.lapollaindustries.com.

Contact Information: Company Contacts: Douglas J. Kramer CEO Paul Smiertka CFO Michael T. Adams CGO (281) 219-4700 Investor Relations Contacts: Jody Burfening Lippert/Heilshorn & Associates (212) 838-3777 jburfening@lhai.com