LAKE FOREST, IL--(Marketwire - April 17, 2008) - eLoyalty Corporation (NASDAQ: ELOY), a leading enterprise customer relationship management services and solutions company, today announced the signing of a second credit card customer for its Desktop Analytics™ software.

eLoyalty's Desktop Analytics™ software captures all customer service representative ("CSR") desktop events and activities both during and after calls. When combined with Behavioral Analytics™, Desktop Analytics™ algorithms turn this huge volume of unstructured input into new, actionable insights about CSR performance variability; business process effectiveness; "at risk" customers; and patterns of CSR non-compliance.

The credit card issuer expects that this new insight will enable it to reduce non-interaction time and set up time; increase cross selling effectiveness; and improve compliance activity. The application is expected to be deployed this summer and will be delivered and supported as a managed service by eLoyalty.

About eLoyalty

eLoyalty helps its customers achieve breakthrough results with revolutionary analytics and advanced technologies that drive continuous business improvement. With a long track record of delivering proven solutions for many of the Fortune 1000, eLoyalty's offerings include Behavioral Analytics™, Integrated Contact Solutions and Consulting Services, aligned to enable focused business transformation. For more information about eLoyalty, visit or call 877-2ELOYAL.

Safe Harbor Statement

This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995, including statements regarding anticipated financial results and other matters that are not strictly historical in nature. These forward-looking statements are based on current management expectations, forecasts and assumptions, and are subject to risks and uncertainties that could cause actual results to differ materially from those expressed or implied by the forward-looking statements. The risks, uncertainties and other factors that might cause such a difference include those described under "Forward-Looking Statements" and "Risk Factors" in eLoyalty's Form 10-K, Form 10-Q and other filings with the U.S. Securities and Exchange Commission. Readers are cautioned not to place undue reliance on forward-looking statements. They reflect opinions, assumptions and estimates only as of the date they are made, and eLoyalty Corporation undertakes no obligation to publicly update or revise any of these forward-looking statements, whether as a result of new information, future events or circumstances or otherwise.

Contact Information: Contact: eLoyalty Corporation Kelly Conway President and Chief Executive Officer (847) 582-7200