-- Enterprises are establishing new collaboration strategies such as
online internal communities and utilizing Web 2.0 as a significant driver;
-- Web 2.0 leads to increased natural knowledge employee collaboration
and can drive seamless capture of knowledge;
-- Internal-facing solutions will increasingly interact with and leverage
external-facing solutions; and
-- SaaS is a viable enterprise strategy for Web 2.0 solutions.
Rob Koplowitz is a leading industry voice in messaging, information and
knowledge management, enterprise collaboration and collaboration strategy.
He leads Forrester's research in the areas of basic content management,
instant messaging, blogs and wikis as they relate to enterprise usage, as
well as the emerging trend of using Microsoft Office as a front end for
line-of-business information and processes. The webinar will address Rob's
research on collaboration and knowledge management and draw on his
extensive experience with Microsoft, Oracle, Lotus and IBM.
You can register for the webinar here.
About Awareness
Awareness helps companies build and operate branded Web 2.0 communities.
These online communities let customers, prospects, employees and partners
connect with each other and share content. At the core of the Awareness
solution is an on-demand social media platform that combines the full range
of Web 2.0 technologies -- blogs, wikis, discussion groups, social
networking, podcasts, RSS, tagging, photos, videos, mapping, etc. -- with
security, control and content moderation. Awareness builds these features
into complete communities for companies, or customers use the Awareness API
and widgets to integrate Web 2.0 technologies into their own web
properties. Major corporations such as McDonald's, Kodak, the New York
Times Co., Northwestern Mutual and Procter & Gamble use Awareness to build
brand loyalty, generate revenue, drive new forms of marketing, improve
collaboration, encourage knowledge-sharing and build a "corporate memory."
For more information about Awareness, visit
http://www.awarenessnetworks.com/.
Contact Information: Media Contact Jennifer Gazin or Virginia Zimpel awareness(at)launchsquad(dot)com 415.625.8555 Awareness Contact Eric Schurr eric.schurr(at)awarenessnetworks(dot)com 781.622.2388