NEW YORK, NY and ST. PAUL, MN--(Marketwire - April 23, 2008) - Internet Broadcasting, the leading local Internet solution provider for broadcast publishers and local advertisers, announced today that it set all time traffic records in first quarter of 2008. The IB network drove record unique visitors and page views benefiting local television stations and local and national advertising customers.

UVs grew, with 17.7MM in January, 19.6MM in February, and 17.0MM in March. This compares to 13.8MM, 15.4MM, and 13.9MM in 2007. The record usage is attributed to IB's election coverage, strong weather franchises providing on line functionality during winter storms as well as ongoing SEO and distribution increases.

Engagement also increased significantly in Q1'08, creating a record-setting 755.7MM total visitor minutes across the IB network of sites. The IB Politics section registered three consecutive page view records from round-the-clock election coverage, garnering 3.9MM, 4.4MM, and 6.5MM PVs according to WebTrends. Storms across the country drove a record 84.4MM Weather section page views in February alone.

The television broadcasters in the IB network benefited as part of this record usage. Specifically, 36 stations hit records in terms of unique visitors and/or page views throughout Q1'08. Most noteworthy, according to Nielsen/NetRatings, IB has 27 TV sites that ranked #1 within the top 50 DMAs.

IB's strategic referral relationship with continues to benefit CNN, IB partner stations, and the IB network. In first quarter it resulted in a 41% lift versus 2007 according to WebTrends -- generating tens of millions of incremental visits to IB sites. Further, the relationship resulted in record unique visitors and consecutive number-one news rankings for CNN Digital Network, according to Nielsen//NetRatings.

IB CEO David Lebow commented, "We're highly committed to our stations winning in their markets. We're doubling down on providing market leading tools and services to our partners so they maximize their usage and their online advertising revenue. In first quarter of 2008, the weather and elections projects with our stations paid off. We have a big year of innovation and enhancements planned to build on this for our partners."

About Internet Broadcasting

Established in 1996, IB is a leading local media network that builds powerful solutions -- products, content, and services -- that make it easier for publishers and advertisers to reach engaged audiences in relevant environments.

Committed partnerships with CNN, Cox Television, Hearst-Argyle Television, McGraw-Hill Broadcasting, Meredith Broadcasting, NBC, and Post-Newsweek Stations contribute to our phenomenal reach. In March 2008, the IB Local Network was comprised of over 47MM unique visitors and ranked 40 according to the comScore Media Metrix Ad Focus ranking.

Headquartered in St. Paul, MN and New York, NY, with additional offices in Chicago, San Francisco, Los Angeles, Denver, and Atlanta, every member of the IB community is committed to innovating for the next era of the Internet. For more information, visit

Contact Information: FOR FURTHER INFORMATION PLEASE CONTACT: Ayme M. Yaiser VP Strategic Marketing & Communication Internet Broadcasting 646.562.5908