Reliv International Reports First-Quarter Results


CHESTERFIELD, Mo., April 30, 2008 (PRIME NEWSWIRE) -- Reliv International, Inc. (Nasdaq:RELV), a nutrition and direct selling company, today reported net sales for the first quarter of $28.3 million, compared to record net sales of $35.0 million in the first quarter last year.

Net income for the first quarter equaled $1.5 million or $0.10 per diluted share, compared to net income of $2.6 million or $0.16 per diluted share in the first quarter of 2007.

As of March 31, 2008, Reliv's distributor base totaled approximately 69,700, up about 1,000 from March 31, 2007, when Reliv had approximately 68,700 distributors.

Net sales in the United States equaled $24.7 million in the first quarter compared to net sales of $31.9 million in the same quarter last year.

International net sales (sales outside of the U.S.) rose 17.2 percent to $3.6 million compared to $3.1 million in the same quarter last year. Net sales in the Philippines rose approximately 30 percent in the quarter, and net sales in our Malaysia/Singapore region nearly doubled.

"To increase sales, we are investing in special events featuring Reliv senior management and top distributors at meetings in Reliv's larger U.S. markets. The events combine training and motivational activities," said Robert L. Montgomery, president, chairman and chief executive officer.

"We believe the new training we instituted last year is gaining traction as we are seeing the number of new Master Affiliates, our entry level for business builders, increase compared to the past three quarters," Montgomery said. "That is a promising sign that we'll be watching closely in coming quarters," he said.

"While investing in training and sales," Montgomery said, "we also are looking for ways to cut unnecessary costs and reduce losses in international operations."

Selling, general and administrative (SG&A) costs in this year's first quarter were down $1.1 million compared to the first quarter of 2007. SG&A expenses as a percentage of sales, however, increased to 35.1 percent vs. 31.6 percent in the first quarter of 2007, as the result of the lower sales levels.

Reliv's balance sheet remains solid. The company had $15.2 million in cash, cash equivalents and short-term investments as of March 31. Reliv has no long-term debt. Reliv reported cash from operations for the quarter of $3.2 million.

"As we work to improve both top-line and bottom-line growth, we are focused on the basics of our business," Montgomery said. "We make nutrition simple. Our products can play a role in fostering wellness for our distributors and customers," he said. "We also offer distributors an outstanding business opportunity along with strong training and incentive programs designed to increase sales and sponsorship of new people into Reliv."

Reliv will host a conference call to discuss first-quarter earnings with investors at 1:00 p.m. Eastern Daylight Time on April 30. The dial-in number for investors is 888-679-8035. The participant passcode is 13122074. To register, please call in 15 minutes prior to start of the call. A replay of this call will be available for one week by telephone from 3:00 p.m. Eastern by calling 888-286-8010 and using the passcode 45703790. A live web cast of this call will be available through the Investor Relations section of Reliv's Web site, http://www.reliv.com/US/EN/Conference%20Calls%20Presentations.html.

An online archive of the broadcast will be available on Reliv's Web site in the Investor Relations section 24 hours after the call concludes.

About Reliv

Reliv International, Inc., based in suburban St. Louis, Mo., is a developer, manufacturer and marketer of a proprietary line of nutritional supplements addressing basic nutrition, specific wellness needs, weight management and sports nutrition. Reliv sells its products through an international network marketing system of approximately 70,000 independent distributors. Additional information about Reliv International, Inc. can be obtained on the Web at www.reliv.com.



 Reliv International, Inc. and Subsidiaries

 Consolidated Balance Sheets
                                              March 31     December 31
                                               2008           2007
                                            --------------------------
                                            (Unaudited)
 Assets
 Current Assets:
   Cash and cash equivalents                $13,666,929    $11,694,699
   Short-term investments                     1,521,111        398,592
   Accounts and notes receivable, less
    allowances of $8,400 in 2008 and
    $8,300 in 2007                              568,010        811,634
   Accounts due from employees and
    distributors                                231,532        204,705
   Inventories                                6,449,418      6,179,238
   Other current assets                       1,378,285      1,798,932
                                            --------------------------

 Total current assets                        23,815,285     21,087,800

 Other assets                                 3,308,717      3,319,786
 Net property, plant and equipment            9,080,888      9,199,185
                                            --------------------------

 Total Assets                               $36,204,890    $33,606,771
                                            ==========================

 Liabilities and Stockholders' Equity

 Total current liabilities                  $ 9,645,472    $ 8,574,257
 Other non-current liabilities                1,134,526      1,227,313
 Stockholders' equity                        25,424,892     23,805,201
                                            --------------------------

 Total Liabilities and Stockholders'
  Equity                                    $36,204,890    $33,606,771
                                            ==========================


 Consolidated Statements of Operations
                                            --------------------------
                                           Three months ended March 31
                                               2008           2007
                                            --------------------------
                                            (Unaudited)    (Unaudited)
 Product sales                              $25,197,178    $31,397,966
 Handling & freight income                    3,074,208      3,565,679
                                            --------------------------

 Net Sales                                   28,271,386     34,963,645

 Costs and expenses:
   Cost of products sold                      4,834,526      6,061,392
   Distributor royalties and commissions     11,122,372     13,928,563
   Selling, general and administrative        9,931,799     11,029,850
                                            --------------------------

 Total Costs and Expenses                    25,888,697     31,019,805
                                            --------------------------

 Income from operations                       2,382,689      3,943,840
 Other income (expense):
   Interest income                              134,873        212,602
   Interest expense                                (413)          (126)
   Other income (expense)                       (35,112)        96,933
                                            --------------------------

 Income before income taxes                   2,482,037      4,253,249
 Provision for income taxes                     956,000      1,633,000
                                            --------------------------

 Net Income                                 $ 1,526,037    $ 2,620,249
                                            ==========================

 Earnings per common share - Basic          $      0.10    $      0.16
                                            ==========================
   Weighted average shares                   15,874,000     16,431,000
                                            ==========================

 Earnings per common share - Diluted        $      0.10    $      0.16
                                            ==========================
   Weighted average shares                   15,874,000     16,580,000
                                            ==========================

 Cash dividends declared per common share   $        --    $        --
                                            ==========================


 Reliv International, Inc. and Subsidiaries

 The following table summarizes net sales by geographic market ranked
 by the date we began operations in each market.

 Net sales by Market
 (in thousands)       Three months ended March 31,       Change from
                         2008              2007          prior year
                              % of              % of
                              Net               Net
                   Amount    Sales   Amount    Sales   Amount       %
                   ---------------   ---------------   ---------------
 United States     24,685     87.3%  31,904     91.2%  (7,219)   -22.6%
 Australia/
  New Zealand         747      2.7%     653      1.9%      94     14.4%
 Canada               461      1.6%     441      1.3%      20      4.5%
 Mexico               398      1.4%     410      1.2%     (12)    -2.9%
 United Kingdom/
  Ireland             287      1.0%     287      0.8%       0      0.0%
 Philippines          814      2.9%     628      1.8%     186     29.6%
 Malaysia/
  Singapore           642      2.3%     330      0.9%     312     94.5%
 Germany              237      0.8%     311      0.9%     (74)   -23.8%
                   ---------------   ---------------   ---------------
 Consolidated
  Total            28,271    100.0%  34,964    100.0%  (6,693)   -19.1%
                   ===============   ===============   ===============

 The following table sets forth, as of March 31, 2008 and
 2007, the number of our active distributors and Master
 Affiliates and above. The total number of active distributors
 includes Master Affiliates and above. We define an active
 distributor as one that enrolls as a distributor or renews its
 distributorship during the prior twelve months. Master
 Affiliates and above are distributors that have attained the
 highest level of discount and are eligible for royalties
 generated by Master Affiliates and above in their downline
 organization. Growth in the number of active distributors and
 Master Affiliates and above is a key factor in continuing the
 growth of our business.

 Active Distributors and Master Affiliates and above by Market

                   As of 3/31/2008   As of 3/31/2007     Change in %
                             Master            Master            Master
                             Affil-            Affil-            Affil-
                   Active    iates   Active    iates   Active    iates
                  Distrib-    and   Distrib-    and   Distrib-    and
                   utors     Above   utors     Above   utors     Above
                  ----------------  ----------------  ----------------
 United States     55,970    9,400   56,320   12,660     -0.6%   -25.8%
 Australia/
  New Zealand       2,520      210    2,520      270      0.0%   -22.2%
 Canada             1,180      130    1,170      150      0.9%   -13.3%
 Mexico             1,490      190    1,170      170     27.4%    11.8%
 United Kingdom/
  Ireland             740       80      940      130    -21.3%   -38.5%
 Philippines        4,730      380    3,750      270     26.1%    40.7%
 Malaysia/
  Singapore         2,540      340    2,310      260     10.0%    30.8%
 Germany              540       90      510      150      5.9%   -40.0%
                   ---------------   ---------------   ---------------
 Consolidated
  Total            69,710   10,820   68,690   14,060      1.5%   -23.0%
                   ===============   ===============   ===============


            

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