Contact Information: For more information: Bryan Floyd Synapse Vice president of marketing 1 256-852-7888 x106 Susan Cain Cain Communications 503-538-2747 Patrick Corcoran Cain Communications 360-314-4732
Synapse Selects Cain Communications as Their PR Agency
Growth and Customer Demand Drive Decision
| Source: Synapse Wireless
HUNTSVILLE, AL--(Marketwire - June 17, 2008) - Synapse®, the leader in easy-to-use,
intelligent, wireless control and monitoring mesh networks, today announced
that they have engaged in a long term contract with Cain Communications, a
full service marketing communications agency specializing in the
electronics industry, to provide PR and advertising counsel.
"We reviewed several agencies and decided on Cain Communications because of
their more than 20 years' experience in the electronics market," said Bryan
Floyd, vice president of marketing. "Due to customer demand and market
interest in wireless networks, we are on a fast growth track and we look
forward to the counsel and experience that Cain will bring to Synapse."
"We are pleased to be joining the Synapse team and believe that their
wireless mesh network technology is being rapidly adopted due to growing
demand for 'out-of-the-box' wireless, smart machine communication
products," said Susan Cain, Cain Communications. "We believe that Synapse
has a unique approach to the market with its low-cost, low-power wireless
control networking products. We are excited to be representing such a
well-established company."
Synapse recently announced a distribution agreement with Sager Electronics,
a new instant-on wireless mesh network and Zigbee compliant platform (ZCP)
certification. For more information, contact Bryan Floyd at
bryan.floyd@synapse-wireless.com.
About Synapse Products
The Synapse Pro product line comprises the SNAP® Pro software stack,
Synapse RF Engine™ Modules, a variety of physical wireless SNAP Nodes,
and the Portal® Pro wireless application development and network
administration environment.
At the core of the Synapse Pro product line is the SNAP Pro (Synapse
Network Appliance Protocol) high-performance, low-power, wireless mesh
networking protocol. The small memory footprint of the SNAP Pro software
stack leaves lots of room for user applications. The combination of SNAP
Pro running on a Synapse RF Engine module provides an instant-on wireless
mesh network node with an exceptional 3-mile maximum range.
SNAP Pro-based networks are self-forming, which means that the network
establishes itself -- when a new node is powered up, it is automatically
integrated into the network. These networks are also self-healing.
About Synapse Wireless, Inc.
Synapse is a privately-held, Huntsville, Alabama company dedicated to
developing easy-to-use, intelligent, wireless control and monitoring mesh
networks that are low-power, high-performance, self-forming, instant-on,
and self-healing. The Synapse SNAP® Pro and Portal® Pro Product Lines
enable energy savings, increased productivity, reduced maintenance costs,
and amazing convenience to users without requiring embedded programming
skills. Because this technology is wireless, it is easy and inexpensive to
install and provides rapid return on investment to our customers. Synapse
also provides custom design support for OEMs through its Solutions Now
service. Synapse's experienced software and hardware engineers help
customers implement wireless network solutions quickly and reliably.
For more information visit our website: www.synapse-wireless.com
All Synapse® products are patent pending.