Contact Information: Contact: Beth Paulino or Kerianne McGuire CommonHealth (973) 352-1000
PARSIPPANY, NJ--(Marketwire - July 15, 2008) - CommonHealth today announced Rebecca
Frederick has been promoted to the role of general manager at Conectics, a
CommonHealth research and media planning services unit.
CommonHealth (www.commonhealth.com) is a WPP (NASDAQ : WPPGY ) (www.wpp.com)
company and the world's leading healthcare-communications network.
Ms. Frederick moves into this role from her prior position as senior vice
president, media director. As general manager, Ms. Frederick will oversee
all operations, procedures and policies at Conectics, and is charged with
maintaining and evolving all of the company's media planning, buying and
placement. She will also be responsible for the group's client management,
analytics, research and new-business initiatives.
With more than 18 years' experience in professional healthcare media, Ms.
Frederick has expansive knowledge of the industry and a multifaceted
background in both the agency and client sides of media healthcare
communications. Throughout her career, Ms. Frederick has held many
senior-level positions at companies including Wyeth Pharmaceuticals and
Communications Media, Inc., an advertising media and promotions planning
organization.
"Becky has been an invaluable asset to Conectics, and I am so pleased to
see her take on this new leadership position as general manager. In the
five years she has been with the group, Becky has developed innovative
media planning methodologies and vastly increased Conectics' roster of core
capabilities and client offerings," said Marc Weiner, president of
Conectics.
CommonHealth comprises Conectics, Altum, Carbon, CommonHealth London,
CommonHealth Paris, Earthborn, EvoLogue, Ferguson, HLS, MBS/Vox, Noesis,
ProCom, Qi and Solara. The organization also maintains numerous
partnerships both within and outside of the WPP network of companies.