Source: Coca-Cola FEMSA, S.A.B. de C.V.

Coca-Cola FEMSA Announcement

Coca-Cola FEMSA and The Coca-Cola Company Agreed to Jointly Acquire Colombian Brisa Bottled Water Business From Bavaria, a Subsidiary of SABMiller

MEXICO CITY--(Marketwire - August 7, 2008) - Coca-Cola FEMSA, S.A.B. de C.V. ("Coca-Cola FEMSA") (NYSE: KOF) (MXSE: KOFL) and The Coca-Cola Company entered into an agreement to jointly acquire the Colombian Brisa bottled water business (including the Brisa brand and production assets) from Bavaria, a subsidiary of SABMiller.

The closing of the transaction is subject to approval from the Colombian anti-trust authorities and compliance by both parties with customary closing conditions.

This transaction will enable us to increase our presence in the water business and complement our portfolio. Brisa sold 47 million unit cases in 2007 in Colombia.

"Through this acquisition, we will take another important step together with The Coca-Cola Company. This transaction will expand our product portfolio to satisfy our consumers' preferences, reinforce our water strategy and continue to deliver value for our shareholders," said Jose Antonio Fernandez Carbajal, Chairman of the Board of Coca-Cola FEMSA and FEMSA.

The purchase price, which will be shared equally by Coca-Cola FEMSA and The Coca-Cola Company, is US$92 million. The parties have also agreed to customary arrangements regarding the performance of the business between signing and closing.

Coca-Cola FEMSA, S.A.B. de C.V. produces and distributes Coca-Cola, Sprite, Fanta, Lift and other trademark beverages of The Coca-Cola Company in Mexico (a substantial part of central Mexico, including Mexico City and southeast Mexico), Guatemala (Guatemala City and surrounding areas), Nicaragua (nationwide), Costa Rica (nationwide), Panama (nationwide), Colombia (most of the country), Venezuela (nationwide), Brazil (greater São Paulo, Campiñas, Santos, the state of Mato Grosso do Sul, part of the state of Goias and Minas Gerais) and Argentina (federal capital of Buenos Aires and surrounding areas), along with bottled water, beer and other beverages in some of these territories. The Company has 31 bottling facilities in Latin America and serves over 1,500,000 retailers in the region. The Coca-Cola Company owns a 31.6% equity interest in Coca-Cola FEMSA.

Contact Information: For Further Information: Investor Relations Alfredo Fernández (5255) 5081-5120 / 5121 Gonzalo García (5255) 5081-5148 Roland Karig Knebush (5255) 5081-5186 Website: