Shapeways Launches Next Generation Do-It-Yourself (DIY) Online Product Customization and Personalization: Shapeways Creator
Shapeways Creator Enables Affordable Personal Design and Manufacturing With New Easy-to-Use 3D Online Customization
LOS ANGELES, CA--(Marketwire - August 12, 2008) - SIGGRAPH, Booth #138 -- Shapeways, a new
platform and global community for 3D-design and production, takes a major
step towards the next generation of consumer co-creation with the
announcement of the Shapeways Creator Engine. For the first time, consumers
without 3D modeling skills can shape, mash, imprint and design their own 3D
products in just a few mouse clicks at Shapeways.com. From lamps with a
personal message to fruit bowls linking back to memorable moments, the
Shapeways Creator Engine has a beta library of predesigned product
templates which is expected to grow rapidly over 2009.
"We recognize the desire of consumers who want to own or give something
that is unique and has their special, personal touch," commented Peter
Weijmarshausen, CEO of Shapeways. "With the Creator Engine, now anyone can
participate in the artistic process and create something that is truly a
reflection of their own needs and tastes. With the Creator Engine, we have
broken the currently existing trade-off between freedom of design and the
complexity of the design process."
"In today's world, consumers are universally less and less satisfied with
the choice that the usual shops offer," said Jochem de Boer, CMO of
Shapeways. "Instead, they are looking for ways to reflect their personal
identity in the objects that they choose to have around them, or that they
carefully select as a unique gift for their loved ones."
Shapeways offers 3D modelers an affordable, web-based platform to share and
produce their designs imported directly from popular 3D modeling software
via a technique called 3D printing. Shapeways verifies objects to ensure
printability and provides a real-time cost estimate. Within 10 working
days, a tangible 3D product will be produced and arrive at the consumer's
To experience the new Shapeways Creator Engine and the Shapeways community,
Shapeways is the first online 3D consumer co-creation community. Harnessing
the power of a creative community and a global network of production
service partners, Shapeways ensures the most cost-efficient, reliable
manufacturing and order fulfillment for digital manufacturing today.
Shapeways is spinning-out from the Lifestyle Incubator of Royal Philips
Electronics, located in Eindhoven, The Netherlands.
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