FOSTER CITY, CA--(Marketwire - September 9, 2008) - IntelePeer Inc., a leader in hosted
on-demand communications and rich media services, today announced a new
technology platform that makes it easy for software vendors, service
providers and Web companies with little or no telecommunications experience
to add the interactive impact of voice, video, SMS, data and other
rich-media communications capabilities to Web sites and enterprise software
applications.
"Telecommunications services operate in a different realm from that of Web
services and software, which makes it difficult to integrate voice and
other rich media features into applications," said Jeff Ogle, senior
analyst for Current Analysis. "For service providers, application software
vendors and Web companies, this is the fundamental challenge they must
overcome to be able to deliver enhanced services that generate new revenue
opportunities."
Available now, the IntelePeer AppworX™ open communications platform
provides a means to seamlessly deliver enhanced voice and multimedia
features from within any Web or IP-based application to any phone or
network-connected device. A communications-as-a-service (CaaS) offering,
IntelePeer AppworX is ideal for increasing collaboration among business
application users and creating an enhanced user experience for fans of
social networking, e-commerce and entertainment Web sites.
For example, members utilizing the new Facebook web site can interact with
the technology by selecting the IntelePeer VoicePoke! application. As
another example, MIO.TV, an innovative, soon-to-be-released online social
network for U.S. Latinos, has incorporated community telephony services
like click-to-call, dating and celebrity conference calls into its rich
media platform that runs in a standard Web browser with no downloads.
"Our research shows that even the most active text-messaging users opt for
a great voice interface if given the chance," said Matt Johnston, COO of
MIO.TV. "Thanks to the IntelePeer AppworX platform, we blur the lines
between online and offline social media activity. By adding advanced voice
and media blast features from the beginning, we enhance our members'
experiences and increase the velocity of sharing on our site."
Unlike low-cost consumer VoIP services, the IntelePeer AppworX solution
combines the best of Web 2.0 and Voice 2.0 technologies with the company's
own carrier-grade telecommunications network for high-quality transmission
of voice and related rich media services to users' wireline or wireless
device of choice. Worldwide reach is achieved through IntelePeer's
redundant network peering grid infrastructure and its direct connections
with more than 60 service providers around the globe. This proven network
manages more than 6 billion calls per year.
The IntelePeer AppworX platform includes pre-built applications, widgets,
application programming interfaces (APIs) and software development tools.
It also features a SuperRegistry™ with subscriber management and Telephone
Number Mapping (Carrier ENUM) services in a runtime environment. This
complete approach eliminates the need for hardware acquisition, network
interoperability testing and extensive, costly customization on the part of
the application developer.
IntelePeer provides all of the back-end operations for its customers,
linking the best of IP-initiated calls and features with the traditional
telecom network and managing carrier licensing, regulatory compliance,
billing and reporting through a CaaS model. The Web site owner or corporate
application provider can confidently offer new revenue-generating services
such as click-to-call, call blast, conferencing, and find-me/follow-me
functions and content delivery.
"Commoditization of traditional telephony services is forcing service
providers and software vendors to compete with advanced voice, rich media
and multimedia functionality that enhances the value and usefulness of
their products and services," said Charles Studt, vice president, product
management and marketing, for IntelePeer. "Our platform provides an easy
and cost-effective means to quickly bring these features to existing and
new Web or corporate applications. Our innovative packaging using a CaaS
model provides developers with an environment based on a proven,
high-quality telco infrastructure that increases customer satisfaction and
creates new revenue streams."
The Advantages of Partnering with IntelePeer
Partnering with IntelePeer opens up a wide range of possibilities for
software vendors and service providers. The following examples illustrate
advantages for specific customer uses:
-- Conferencing and webcasting service providers -- By integrating
IntelePeer rich media features, providers can deliver automatic conference
scheduling through Outlook. When the scheduled conference begins,
IntelePeer automatically dials each person into the conference -- no need
to remember complex dial-in instructions.
-- Social networking sites -- Using IntelePeer voice, rich media and
multimedia features, members can click-to-talk with their friends, set up a
call from a PC to a phone, or even directly between phones, based on each
member's preference.
-- Media and entertainment sites -- Owners of these sites can increase
community enjoyment and interaction with artists and content by adding
media-rich services and fan management features, including voiceblast and
mediablast applications.
-- Online shopping services -- With IntelePeer click-to-talk
functionality, customers can easily connect live with a customer service
professional to ask questions and make informed purchases.
-- Customer relationship management (CRM) software -- Sales
representatives and customer support professionals can click a link to
automatically connect them via the phone to clients or prospects. The call
can be recorded or transcribed and automatically entered into the system,
eliminating late or incorrect entries.
-- Enterprise applications -- Employee productivity can be enhanced with
the integration of voice and conferencing capabilities within mission-
critical business applications, such as enterprise resource planning (ERP).
Click-to-call and click-to-conference features enhance business processes
and improve workflows.
For more information, contact IntelePeer sales at
sales@intelepeer.com.
About IntelePeer
IntelePeer,
www.IntelePeer.com, is a leader in hosted on-demand rich media
services used by carriers, online businesses and software vendors to easily
deliver voice and multimedia capabilities from within a web- or IP-based
application to any phone or network-connected device. Our innovative,
communications-as-a-service (CaaS) platform, IntelePeer AppworX, offers
high-quality interactive voice, video, SMS, data and other rich-media
features that can be embedded into webcasting, social networking,
entertainment and e-commerce applications, providing a more enjoyable and
productive web experience. Business professionals who use customer
relationship management (CRM) software and common communications tools such
as email also rely on us for instant access to click-to-call, voiceblast,
videoblast, text-to-speech, conferencing and other features. Privately held
and based in Foster City, Calif., we operate our own carrier-grade network,
with worldwide coverage delivered through an IP and TDM peering grid with
leading communications carriers.
IntelePeer, IntelePeer AppworX and SuperRegistry are trademarks of
IntelePeer, Inc. All rights reserved worldwide. Other trademarks referenced
are the property of their respective owners.
Contact Information: Contact:
Scott VanSickle
The Hoffman Agency
(408) 975-3084
svansickle@hoffman.com