Swedbank - the new name of Hansabank


Press Release September 15, 2008

Swedbank - the new name of Hansabank 

Today Hansabank will start the process of changing name to Swedbank in the three
Baltic countries. The re-branding is an important and natural step of the
integration of Swedbank Group.  


“The change of name into Swedbank is a proof that we are here on a long term
basis. The core of the Swedbank brand is service leadership, and the main aim is
to provide the best service on the markets where we are present”, says Jan
Lidén, President and CEO of Swedbank. 

The first step of the re-branding is the visual brand change in approximately 30
branches, among them the main offices in Riga, Tallinn and Vilnius. The legal
name of the bank will change in spring 2009 and the process of changing brand
will be finished during the autumn 2009. 

By the end of next year the Swebank Group will operate under one brand in all
markets. The re-branding started in Sweden in 2006, continued in Russia in 2007
and in Ukraine in 2008. 


For further information: 
Tobias Wagner, Head of Group Communications, Swedbank, phone: +46 70 259 12 65
Anna Sundblad, Press Manager, Swedbank, phone: +46 70 321 39 95


Swedbank's vision is to be the leading financial institution in the markets
where we are present. Swedbank has 9 million retail customers and 600,000
corporate customers with more than 459 branches in Sweden, 300 branches in the
Baltic countries and another 190 branches in Ukraine. The group is also present
in Copenhagen, Helsinki, Kaliningrad, Luxembourg, Marbella, Moscow, New York,
Oslo, Shanghai, St. Petersburg and Tokyo. As of December 2007 the group had
total assets of SEK 1,600 billion and approximately 22,000 employees. For more
information about Swedbank, please visit www.swedbank.com.

Attachments

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