Source: LaunchSquad

Awareness, Inc. Hosts Webinar: Integrate Your Social Media Marketing Efforts!

Awareness Co-Founder and CTO Demonstrates How to Maximize Social Media Marketing Results

WALTHAM, MA--(Marketwire - November 24, 2008) - Awareness, Inc., the social media marketing company, today announced a new webinar featuring Awareness Co-Founder and CTO, David Carter titled "Integrate Your Social Media Marketing Efforts!" The presentation will take place on Wednesday, December 3 at 2:00 p.m. EST. To register for the webinar, visit here.

In this webinar, Carter will be presenting about how companies should take a unified approach to leveraging Social Media Marketing in order to maximize their results. Carter will also discuss the importance of taking a holistic, platform approach versus a series of disparate systems -- a vital consideration in today's challenging business climate.

In the webinar, Carter will address:

--  The benefits of a platform approach;
--  What you need to know in regards to total cost of ownership;
--  Features and qualities you should look for when choosing a platform.

As the Co-Founder and CTO of Awareness, David Carter provides the overall technology direction of the company and consults with customers to align their Internet strategy with their corporate objectives.

For more insights on social media marketing from David Carter, read his blog (, or follow him on Twitter (

Interested attendees can register for the webinar here:

About Awareness

Awareness builds online communities for companies who want to leverage social media marketing to engage with their customers, build their brand, and increase revenues. An early leader in enterprise social media, Awareness works with some of the world's most respected companies, including Kodak, McDonald's, Procter & Gamble, and Hershey's, to transform their marketing and create deeper relationships with customers. The Awareness solution features an on-demand Social Media Marketing Platform that combines user-generated content and social networking with security and control. Awareness also provides strategic guidance, best practices, and expert services to design, implement, and manage social communities.

Backed by Greylock Partners and NorthBridge Venture Partners, Awareness is headquartered in Waltham, Massachusetts.

Find out more at

Contact Information: Media Contact Jennifer Gazin or Virginia Zimpel awareness(at)launchsquad(dot)com 415.625.8555 Awareness Contact Eric Schurr eric.schurr(at)awarenessnetworks(dot)com 781.622.2388