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Itronics Reports Success of GOLD'n GRO Guardian Deer Repellent Customer Application Trials
Huge Market Seen for Green Product
| Source: Itronics Inc.
RENO, NV--(Marketwire - December 16, 2008) - Itronics Inc. (OTCBB : ITRO ) (FRANKFURT : ITG )
(BERLIN : ITG ) and its wholly-owned subsidiary, Itronics Metallurgical,
Inc., reported today that the landscape maintenance companies evaluating
GOLD'n GRO Guardian Deer Repellent have shown that the product is
effective, long lasting, and does no harm to the deer it repels.
"In all cases reported, the spray applications worked well. In one trial
the leaves of sprayed and unsprayed trees were tested about ten weeks after
application and the leaves of the sprayed trees were appropriately bitter,
exactly what the customer wanted," said Dr. John Whitney, Itronics
President. No photo-toxicity was reported in any of the trials.
"Two additional landscape maintenance companies have begun evaluating
GOLD'n GRO Guardian Deer Repellent, at least one company has expanded its
trial, and customers are doing test applications on evergreen trees this
winter," Dr. Whitney said. "The deer repellent, when used with GOLD'n GRO
8-8-8 +4%S liquid fertilizer, is systemic, fertilizes the plants while not
harming the deer, and lasts more than 10 weeks, which is excellent news for
Itronics and its stakeholders."
Itronics Metallurgical has developed a simplified procedure for producing
the 20 gallon spray kits which will reduce the cost of packaging equipment
and make it easier to achieve larger scale production quickly. There will
be three packages, a one gallon spray kit, a 20 gallon spray kit, and a 600
gallon spray kit. The Company expects that the 20 gallon spray kit will be
the package of choice. Sales development is being focused on Landscape
Maintenance companies that have licensed spray application capabilities and
experience, and are in those states in which the GOLD'n GRO Guardian Deer
Repellent is registered. These companies will be able to quickly get
customer applications started next spring once they have completed their
evaluations. There is no other product in the marketplace that
accomplishes what Itronics' deer repellent can do: Repel and fertilize at
the same time.
Itronics Metallurgical has now completed registration of GOLD'n GRO
Guardian Deer Repellent in Nevada, Utah, Colorado, Alabama, Delaware,
Maryland, Massachusetts, New Jersey, New York, Pennsylvania, and Rhode
Island. The problem of deer damage in suburban areas is most severe in the
northeastern states.
Itronics' "Green Environmental Technology" and on-going growth is a result
of years of research and development that has made its innovative
vertically integrated photochemical recycling technology that completely
converts the waste stream to pure silver and makes its high quality GOLD'n
GRO brand of environmentally compatible fertilizers a success. GOLD'n GRO
Guardian Deer Repellent is a direct extension of the GOLD'n GRO technology
and opens up a large new, rapidly growing market segment.
About Itronics
Headquartered in Reno, Nevada, Itronics Inc. is a "Creative Clean
Technology" company. Itronics, through its subsidiary, Itronics
Metallurgical, Inc., is the only company with a fully permitted "Beneficial
Use Photochemical, Silver, and Water Recycling" plant in the United States
that converts used photoliquids into pure silver and GOLD'n GRO liquid
fertilizers. The Company also provides environmentally compatible mining
technology development, project planning, and technical services to the
gold mining industry and operates the popular InsideMetals.com web site,
http://www.insidemetals.com, which provides a value-added WORLD VIEW of
Gold Producer Stocks, Mineral Producer Stocks, Junior Gold Stocks, and
Junior Mineral Stocks.
Itronics has received numerous domestic and international awards that
recognize its ability to successfully create and implement new
environmentally clean recycling and fertilizer technologies.
The Company's environmentally friendly GOLD'n GRO liquid fertilizers, which
are extensively used in agriculture, can be used for lawns and houseplants,
and are available, along with liquid fertilizer injectors, at the Company's
"e-store" catalog at http://goldngro.com. The popular Silver Nevada Miner
bars are available at the Company's "e-store" catalog at
http://www.itromet.com.
VISIT OUR WEB SITE: http://www.itronics.com
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statements such as statements regarding the Company's growth and
profitability, growth strategy, liquidity and access to public markets,
operating expense reduction, and trends in the industry in which the
Company operates. The forward-looking statements contained in this press
release are also subject to other risks and uncertainties, including those
more fully described in the Company's filings with the Securities and
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forward-looking statements to reflect actual results, changes in risks,
uncertainties or assumptions underlying or affecting such statements, or
for prospective events that may have a retroactive effect.)