Contact Information: Contact: Beth Paulino or Kerianne Slattery CommonHealth (973) 352-1000
Altum Promotes and Expands
| Source: Altum
PARSIPPANY, NJ--(Marketwire - February 4, 2009) - Altum, a CommonHealth freestanding,
full-service professional advertising and promotion agency with global
reach, focused on biotechnology and specialty markets, today announced two
promotions, six new hires and one homecoming.
CommonHealth (www.commonhealth.com) is the world's leading
healthcare-communications network and a WPP (NASDAQ : WPPGY ) (www.wpp.com)
company.
Promotions
Tom Forbes has been promoted from account executive to senior account
executive. He will be overseeing all day-to-day responsibilities and
operations for a leading biologic agent used to treat cancer, ensuring
clients' needs are met. Mr. Forbes has been employed within the
CommonHealth network for three years.
Audra Socinski has advanced from her post as an account coordinator to an
assistant account executive. In her new role, she will manage the daily
activities of her allocated accounts, ensure the successful implementation
of the brands' marketing initiatives and maintain client relations.
New Hires
Terrence Rouse, a CommonHealth alum, joins Altum as senior vice president,
group strategic planner. In this position, Mr. Rouse will help lead the
unit's strategic efforts, bringing insight-driven, results-oriented
solutions to Altum's oncology-focused clients. Prior to returning to
CommonHealth, Mr. Rouse was employed as a senior manager, market research
at Pharmion Corporation (acquired by Celgene Corporation in 2008) located
in Boulder, Colorado.
Dennis Ascienzo comes to Altum as a group art director. In this role, Mr.
Ascienzo will provide design perspective and insight for his assigned
brands. Previously, Mr. Ascienzo was employed at Becton, Dickinson and
Company, a global medical-technology company located in Franklin Lakes.
Allison Farese enters Altum as an account supervisor. Ms. Farese will work
on the launch of a new indication for a novel chemotherapy to treat several
major cancer types. As such, she will help drive the marketing strategy and
launch execution initiatives for this brand's new indication.
Cara Banda comes to Altum as an editor. She will be responsible for editing
manuscripts and layouts, making certain that all copy is accurate and that
the content and style meet the client's expectations.
Jessica Marino joins Altum as an account coordinator. She will be
responsible for routing jobs through the agency from start to finish,
ensuring that projects are completed on time and within budget.
Entering Altum as an assistant business manager, Stephanie Airey will
generate purchase orders and estimates, and secure project vendor bids for
her designated accounts.
Homecoming
Altum welcomes BJ Maffucci back to CommonHealth's Parsippany-based
headquarters. Mr. Maffucci returns to Altum after completing a four-month
stint oversees at the group's European hub located in Paris, as part of
CommonHealth's Global Talent Share Program.
CommonHealth comprises Altum, CommonHealth Paris, Carbon, CommonHealth
London, Conectics, Earthborn, EvoLogue, Ferguson, HLS, MBS/Vox, ProCom, Qi
and Solara. The organization also maintains numerous partnerships both
within and outside of the WPP network of companies.