Survey Shows What Matters Most to Canadian Workers When Deciding on the Right Choice of Job
TORONTO--(Marketwire - February 25, 2009) - Among Canadian workers surveyed, more than half are
prepared to accept a lower wage or a lesser role if their work contributes
to something more important or meaningful, according to a new international
workplace survey.
The survey, by global workforce solutions company Kelly Services, found
that 58 percent of people will forego income or status to do something more
meaningful, with Generation Y (aged 18-29) the most willing to make such a
sacrifice.
The Kelly Global Workforce Index sought the views of nearly 100,000 people
in 34 countries including more than 7,000 in Canada.
Kelly Services VP and Managing Director of Canadian operations, Karin
French says a significant number of people are actually prepared to give up
some of their salary and their position if they can do something that is
important to them and their organization.
"They place value on work which is personally satisfying, which builds
competence and self-belief, and which helps to advance long term career
goals," French says.
The survey demonstrates the value of work in building pride and self
confidence, and highlights the differing views across the generational
divide.
Amongst the key findings of the survey:
-- 59 percent of Gen Y are prepared to forego salary and position for
more meaningful work
-- 40 percent of Gen X (aged 30-47) say their career goals are not being
advanced in their current job
-- 53 percent of baby boomers (aged 48-65) plan to look for a new job
within the next year
The findings explode some of the stereotypes about Gen Y workers who are
typically portrayed as footloose and impatient. Rather it is Gen X and baby
boomers who plan to change jobs in significantly larger numbers.
Across all the generations, females are more likely to be more concerned
about career choices and meeting career goals.
While many survey respondents have reservations about the real value of
their work, the vast majority perform their tasks to high personal
standards. A total of 90 percent say that the work they perform gives them
a sense of pride while 84 percent say it raises their self-confidence.
Ms. French says the findings highlight the importance of employers helping
to bring out the best in their workforce by tailoring work that is
engaging, stimulating and which encourages people to learn new skills.
"Employees' aspirations will change markedly over the course of a career so
it is important to recognise the things that are important at each stage in
order to build and maintain a motivated, stable and high-performing
workforce," French concludes.
About the Kelly Global Workforce Index
The Kelly Global Workforce Index is a survey revealing opinions about work
and the workplace from a generational viewpoint. Results of the current
findings from across Kelly's global operations in North America, Europe,
and the Asia Pacific will be published throughout 2009 in a series of six
releases.
About Kelly Services
Kelly Services, Inc. (NASDAQ: KELYA) (NASDAQ: KELYB) is a world leader in
workforce management services and human resources solutions headquartered
in Troy, Michigan, offering temporary staffing services, outsourcing,
vendor on-site and full-time placement to clients on a global basis. Kelly
provides employment to nearly 650,000 employees annually, with skills
including office services, accounting, engineering, information technology,
law, science, marketing, creative services, light industrial, education,
and health care. Revenue in 2008 was $5.5 billion. Visit
www.kellyservices.com.