Contact Information: Eileen Koch Eileen Koch & Company 310.441.1000 www.eileenkoch.com
LOS ANGELES, CA and MONTREAL--(Marketwire - April 6, 2009) - To create a flourishing
business in the shadow of a crumbling economy is beyond miraculous; it is
something auspicious. By definition, the word means that something is
marked by lucky signs or good fortune, and therefore promises success. If
Jason & Rodney Carr's Softline Home Fashions -- the leading importer of
ready-made curtains and decorative fabrics -- is any indication of what the
future has in store, Softline is in promisingly familiar territory!
These two wildly ambitious entrepreneurs have carefully and meticulously
woven their fabric business from the ground up, and so in demand are their
superior products that international expansion has accommodatingly begun.
Of Canadian descent, the Carrs have expanded Softline Home Fashions to
their previous home in Montreal. Their FULL DISTRIBUTION center (for big
box retailers mass merchants), as well as the over-the-counter retail
stores (selling ready-made curtains, fabrics by the bolt and decorative
pillows/bedding) maintain Softline's pinnacle position.
Profoundly committed and concerned about the future, an innovative new line
of environmentally conscious fabrics and ready-made curtain panels
and pillows, aptly named Evidence of Evolution (EOE), ingeniously created
to accommodate a greener world and clientele. EOE offers eco-friendly
fabrics recycled from water bottles. The response has been overwhelmingly
and resoundingly positive, driving expansion of the EOE line.
In order to service our Canadian customers more efficiently, and cost
effectively, Softline has now taken a direct foothold in the Canadian
market.
For more information about Softline, please visit www.softlineonline.com.
To interview or book Jason and Rodney Carr, please call Eileen Koch @
Eileen Koch & Company, 310.441.1000 or email Eileen @
eileen@eileenkoch.com. Please visit www.eileenkoch.com.
About Softline
Softline Home Fashions is the leading importer and distributor of home
decorating fabrics. With an unlimited selection of the finest quality
fabrics gathered from all corners of the globe, as well as an exclusive
eco-friendly green line called Evidence of Evolution, Softline is the
world's most innovative and inspired home decorating fabric service.
Headquarters are in Gardena, Calif. and have expanded to Montreal, Canada.
For more information, visit www.softlineonline.com.