HOUSTON, TX--(Marketwire - June 8, 2009) - Natural Dog Company (www.naturaldogcompany.com), a pet health care products company, is encouraging America's 45.6 million dog owners to pay closer attention to their dog's nose. Natural Dog Company today launched with a core pet health care product for dogs: Natural Dog Snout Soother nose balm.

To celebrate, Natural Dog Company is offering one free sample of Natural Dog Snout Soother per household for new customers while supplies last. More information is available at www.naturaldogcompany.com.

"Everyone uses lip balm when their lips become dry, cracked or uncomfortable and dog noses deserve that same care and attention," said Elice Strickland, founder and president with Natural Dog Company. "With summer heating up, this is a great time for dog owners to try Natural Dog Snout Soother as a natural sunscreen and to protect the family dog's nose."

Dog noses are highly sensitive and can become painful when their tissues are dry, chapped or cracked. Natural Dog Snout Soother nose balm is a proven and safe formula consisting of 100 percent natural ingredients. It can be applied to a dog's nose to prevent dryness and cracking or can be used to treat painful cracking and dryness.

Safe and effective for all breeds, Natural Dog Snout Soother is especially helpful for Brachycephalic Breeds such as Bull Dogs and Pugs, which have difficulty keeping their noses moist and protected.

Natural Dog Company smells an opportunity in this underappreciated and underserved corner of the booming $10.2 billion pet health care products market. According to the 2009-2010 National Pet Owners Survey by the American Pet Products Association, America's families care for an estimated 77.5 million dogs.

Natural Dog Snout Soother retails for $15.95 for the 2.0 ounce size and comes with a 60-day money back guarantee. It can be purchased at www.naturaldogcompany.com and where finer pet health care products are sold. Retailers interested in carrying Natural Dog Snout Soother can register online, e-mail bark@naturaldogcompany.com or call 888.471.8288.

About Natural Dog Company

Based in Houston, Texas, Natural Dog Company is the maker of Natural Dog Snout Soother. It is a nose balm that protects and treats dry or cracked dog noses dog noses with 100 percent natural ingredients that nourish, moisturize and heal. For more information, visit www.naturaldogcompany.com.

Contact Information: Contact: Dan Keeney, APR DPK Public Relations 832-467-2904