ORLANDO, FL--(Marketwire - June 18, 2009) - During the business luncheon of the Insurance Accounting & Systems Association (IASA) held today during the 2009 IASA Annual Educational Conference & Business Show members elected James Keal of Accident Fund Insurance Company of America (Accident Fund) and United Heartland as president of the association for the 2009-2010 fiscal year.

"Jim Keal brings a great deal of industry experience to bear as IASA President," said Joe Pomilia, IASA Executive Director. "The energetic approach to industry issues and association initiatives he has demonstrated in the past was part of the reason he has risen to this level. Everyone at IASA is looking forward to working closely with Jim during the coming year."

Keal joined United Heartland from Houston Casualty Company in 2006 and his role was expanded to include accounting operations for United Heartland and Accident Fund in 2007. He currently serves as vice president of finance for both companies. Keal has extensive insurance industry experience. He has held senior leadership positions at ACUITY Insurance Company and SECURA Insurance, as well as Coopers & Lybrand. In addition, he has held various management team positions during the time he has volunteered for IASA and he has been heavily involved in IASA's local chapters, most notably serving as president of IASA's Wisconsin Chapter.

"The key to finding value in these challenging times is identifying the levers that help us succeed and break boundaries," said Keal. "The IASA provides its members an array of levers to make informed technical and business decisions. As IASA President, I am very much looking forward to helping move the association's efforts and initiatives forward and helping our member companies continue grow and prosper."

Keal holds a B.S. degree in Economics and a M.B.A, both from the University of Wisconsin-Madison. He holds a Certified Public Accountant (CPA) designation, and is also a member of the Wisconsin Institute of Certified Public Accountants.

For more information regarding this release, please contact Jennifer Overhulse-King, Principal Owner, St. Nick Media Services via email at jen@stnickmedia.com or via phone at (859) 803-6597.

About IASA

The Insurance Accounting & Systems Association, Inc. (IASA) is a non-profit, education association that strives to enhance the knowledge of insurance industry professionals, and participants from similar organizations closely allied with the insurance industry by facilitating the exchange of ideas and information. IASA is one of the insurance industry's largest, and most well represented trade association. IASA membership includes insurance companies of all types (Property & Casualty, Life, Health, Fraternal, HMO and others) as members, as well as companies serving the insurance industry, regulators and also organizations more broadly representative of the financial services industry, including banks and investment brokerage firms. Learn more about the IASA by visiting our website at www.iasa.org or by calling (919) 489-0991.

Contact Information: Media Contact: Jennifer Overhulse-King St. Nick Media Services (859) 803-6597