eiVia and Birst Combine On-Demand Technologies to Deliver Easy-to-Use Predictive Analytics, Interactive Modeling, and Advanced Reporting

Flexible, Affordable Solutions to Provide More Accurate Models and Forecasts for Improved Business Planning and Decision Support


MINNEAPOLIS, MN and SAN FRANCISCO, CA--(Marketwire - July 29, 2009) - eiVia, a Business Intelligence company focusing on predictive analytics, and Birst, a leading provider of on-demand solutions for business intelligence (BI) and analytics, today announced they are partnering to deliver easy-to-use and affordable predictive analytics, interactive modeling, and reporting. The new, flexible solutions will increase the accuracy of client models and forecasts to improve business planning and provide effective decision support.

"In today's business climate, companies are making huge decisions that will affect them for years to come. They're scrambling to understand where they are now, and struggling to decide what to do next," said Richard Tanler, CEO of eiVia. "Birst's analytics and reporting help answer key business questions such as 'What happened?' and 'Why?,' while eiVia answers questions like 'What will happen?,' 'What if?,' and 'What's best?' With these combined, complementary technologies, companies can be confident that they have the full range information and analysis they need to effectively support decision-making."

eiVia's core technology, the Enterprise Spreadsheet, provides all the benefits -- and more -- of the desktop spreadsheet, without its pitfalls. Many companies still rely on the desktop spreadsheet as their primary BI tool because it provides users with the capability to enter or change information needed for analysis, interactively model different scenarios, and share results with others. However, desktop spreadsheets lack security, accuracy, consistency, and data transparency. eiVia's technology addresses these issues with a browser accessible spreadsheet that provides secure information sharing, supports user collaboration and data consolidation, and maintains a complete audit trail. eiVia clients include industry leaders such as Hormel.

eiVia will integrate its technology with Birst's easy-to-use, innovative analysis and reporting solution. Birst delivers power combined with simplicity by providing automated data processing and easily customized dashboards, along with the analytical depth clients need to perform "slice and dice" and trend analyses. Because the new, joint solutions will be based on the on-demand technologies of both partners, users will not need to purchase any hardware or build or maintain data warehouses. Clients can be up and running quickly for a faster ROI, and can easily expand deployments to meet changing business needs. These flexible solutions will provide the ability to combine and leverage a wide variety of internal and external data sources and will span virtually all types of businesses:

--  Marketing Analysis and Planning
--  Field Sales Forecasting
--  Demand Management
--  Human Resources Planning
--  Operational Planning
--  Financial Modeling
    

"It's not every day that technologies as well-matched as these are combined to create a set of affordable, easy-to-use solutions," said Randi DiPrima, Vice President of Global Partners, Birst. "And it's certainly not every day that those solutions can truly change a company's future prospects for success."

About eiVia

eiVia develops and markets Business Intelligence Analytic Applications focused on delivering solutions to answer a business manager's most difficult questions: "Why?" "What If?" and "What's Best?" Our analytic solutions provide customers with Actionable Business Intelligence, the applications that support day to day operational decisions. To learn more about eiVia, please visit www.eivia.com or email info@eivia.com.

About Birst

Birst™ is the leading provider of on-demand business intelligence solutions. Birst brings the benefits of fact-based decision-making to a much broader audience by making it affordable, fast, and easy to use. Birst is designed to support users of all sizes -- from individuals to groups and entire companies, so that everyone can benefit from greater insight into their business.

Learn more at www.Birst.com. Learn more about the Birst Partner Program at www.birst.com/partners/index

Contact Information: For more information, contact: Liz Haas Atomic birst(at)atomicpr.com (415) 402-0230 Richard Tanler eiVia rtanler(at)eiVia.com (952) 746-7822

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