SAN DIEGO, CA--(Marketwire - August 26, 2009) - The Western Foodservice & Hospitality Expo, being held for the first time in San Diego, will be held August 30 - September 1, 2009 at the San Diego Convention Center. There are dozens of visual and exciting story ideas, including:

   -- The Hot Spot Culinary Demonstration Theater - Featured chefs include
      Brian Mularkey from The Oceanaire Seafood Room and BRAVO-TV's "Top
      Chef 3 Miami" Finalist; Julie Ellerd and John Alonge from Dining
      Details and The Wine Heretic; Kai Peyrefitte from Kai Food; Jeff
      Stansfield from Advantage Jewish Catering; Keith Jones of TV's
      Eatertainment; Aaron Song of TV's "Hell's Kitchen" and Ray Duey, who
      will present the "Art of Carving."

   -- The American Culinary Federation (ACF)/San Diego Chapter, will offer
      culinary competitions in these six categories: 1) Tyson Game
      Hen/Neudske Applewood Smoked Bacon; 2) Plated Dessert Using Alta Dena
      Heavy Cream and Butter & Eben-Haezer Ranch Whole Eggs; 3) Hamilton
      Meats & Brandt Beef Zabutton; 4) Maple Leaf Duckling - Terra d'Oro
      Zinfandel; 5) SRF Kurobuta Pork Sirloin, Karl Strauss Red Trolley
      Ale; and 6) Santa Monica Seafood & CleanFish Sustainable White
      Sturgeon & Laughing Bird Fresh Caribbean White Shrimp.

   -- Expo Comida Latina will be co-located with the Western Foodservice
      Show and is the only industry trade event focused on the Hispanic
      retail and foodservice markets.

   -- The Ultimate Barista Challenge™ is an action packed competition
      where baristi, someone who professionally prepares coffee, compete in
      a dueling stage of identical espresso stations to shake, not stir,
      their espresso cocktails, to prepare beautiful caffe latte art, blend
      espresso frappe and brew the best they have.

   -- The Ferdinand Metz Foodservice Forum provides the gold-standard,
      industry-leading educational content that is practical and relevant
      for today's foodservice professional.

WHEN:   Sunday, August 30, 2009         10:00am - 5:00pm
        Monday, August 31, 2009         10:00am - 5:00pm
        Tuesday, September 1, 2009      11:00am - 4:00pm

WHERE:  The San Diego Convention Center, San Diego, CA

PRODUCED AND MANAGED BY:

The 2009 Western Foodservice & Hospitality Expo is produced and managed by Reed Exhibitions, the world's leading organizer of trade and public shows and sponsored by the California Restaurant Association (CRA). For information on exhibiting or attending, call 800-840-5612 or visit www.westernfoodexpo.com.

Contact Information: Contact: Amy Riemer 978-502-4895 (cell)