BOSTON, MA--(Marketwire - September 8, 2009) - In today's business environment, unplanned network and application downtime can cripple your organization. The latest research from Aberdeen Group, a Harte-Hanks Company (NYSE: HHS), demonstrates how top organizations identify and resolve these issues before their employees and customers are affected. In the report "Benchmarking Network and Application Visibility: Reduce Downtime to Keep the Enterprise Running" survey participants from over 150 organizations were asked how they approached their network and application strategies.

At a time when the network has truly become the lifeblood of the company, businesses depend on their ability to access key applications and to communicate both internally and externally. By implementing the correct technologies and effectively managing the people and processes involved both for key applications and network resources, companies can dodge the impending fear that they will incur paralyzing delays or stoppages to their revenue-producing and customer-facing processes.

"Companies must protect their brand, their information technology support processes, and their employee productivity to maximize performance," said Jeffrey DeBarros, senior research analyst, Aberdeen. "By taking steps to continouously improve network and application visibility, companies can focus on improving how data is utilized to prevent, identify and resolve performance problems within a company's network or applications infrastructure. By doing so, these organizations can obtain real business value rather than simply achieving an artificial standard of technical excellence."

This research will provide specific and directional guidance for companies that seek visibility into their network and application delivery environments. By seeing how these companies have either succeeded or failed in their primary application-related business goals, this report will align specific strategies, internal capabilities, and external technologies with business results demonstrating the true value of the enterprise network to company initiatives.

A complimentary copy of this report is made available due in part by the following underwriters: Extrahop and Riverbed. To obtain a complimentary copy of the report, visit:

Visit for additional access to complimentary Information Technology Research.

About Aberdeen Group, a Harte-Hanks Company

Aberdeen provides fact-based research and market intelligence that delivers demonstrable results. Having queried more than 30,000 companies in the past two years, Aberdeen is positioned to educate users to action: driving market awareness, creating demand, enabling sales, and delivering meaningful return-on-investment analysis. As the trusted advisor to the global technology markets, corporations turn to Aberdeen for insights that drive decisions.

As a Harte-Hanks Company, Aberdeen plays a key role of putting content in context for the global direct and targeted marketing company. Aberdeen's analytical and independent view of the "customer optimization" process of Harte-Hanks (Information - Opportunity - Insight - Engagement - Interaction) extends the client value and accentuates the strategic role Harte-Hanks brings to the market. For additional information, visit Aberdeen or call (617) 854-5200, or to learn more about Harte-Hanks, call (800) 456-9748.

© 2009 Aberdeen Group, Inc., a Harte-Hanks Company
451 D Street, Suite 710
Boston, Massachusetts 02210-1928
Telephone: (617) 854-5200
Fax: (617) 723-7897

Contact Information: Media Contact: Jeffrey DeBarros Aberdeen Harte-Hanks (617) 854-5368