Contact Information: Company Contacts: Brightec Stephanie Smith info@brightec.com 508-647-9710 Splash Sales, Inc. Judy Greenberg judy@splashsales.com 516-546-1422
Brightec, Inc., Retains Splash Sales, Inc., to Represent PlayGlo(TM) in the Mid-Atlantic Region
| Source: Brightec, Inc.
SOUTH NATICK, MA--(Marketwire - September 22, 2009) - Brightec, Inc., (OTCBB : BRTE ) creator of
the world's first photographic quality glow-in-the-dark media, today
announced that it has retained Splash Sales, Inc., ("Splash") of Baldwin,
NY, to represent their PlayGlo™ line of glow-in-the-dark puzzles and
stickers in the mid-Atlantic states of New York, New Jersey, Pennsylvania,
Maryland, Delaware, Northern Virginia and Washington, D.C.
The retention of Splash is part of a recent nationwide launch of PlayGlo
puzzles and stickers by Brightec, Inc. "We are very excited to have such a
well-established and respected manufacturer's rep firm to represent our
product in this major marketplace," said Patrick Planche, Founder and
President of Brightec. "Splash has an incredibly strong portfolio of street
accounts, which is a perfect fit for PlayGlo products and we are looking
forward to working with this experienced team to help get PlayGlo well
positioned in the mid-Atlantic states," added Mr. Planche.
"It's always exciting to be a part of a launch when the product is a first
of its kind," said Judy Greenberg, Vice President of Splash. "Sure, there
are other glow-in-the-dark products out there but PlayGlo products redefine
what it means to glow-in-the-dark. The concept of being able to see an
entire image in the dark rather than just a green outline is truly
innovative and adds incredible value to these unique puzzles and stickers.
Add the benefit of being manufactured entirely in the USA along with a
great price point -- and it's a product line that we can't wait to start
selling to our customers."
Brightec's initial PlayGlo puzzle collection features six 11" x 15", 100
piece, animal-themed puzzles for children ages 6 and up, at a suggested
retail price of $9.99. Also available under the PlayGlo brand, are
glow-in-the-dark stickers using Brightec's unique media. Each of the four
different sticker collections, with images that complement the puzzle line,
comes with repositionable backing, meaning the stickers can be applied to
almost any surface and then removed and relocated. The stickers have a
suggested retail price of $2.99.
PlayGlo puzzles and stickers are available to qualified retailers. All
PlayGlo products are manufactured in the USA.
About Splash Sales, Inc.
Splash Sales, Inc., was founded by Alan and Joel Greenberg in May 1973.
Their territory initially covered Metro New York and Northern New Jersey
and has grown to cover Southern New Jersey, Eastern Pennsylvania, Delaware,
New England, Maryland, Virginia and the District of Columbia with a sales
force of 28 reps. In addition, they cover mail order businesses on a
national basis and buying offices of major department store chains and
member group organizations. In 1994, Splash acquired an interest in Van Dow
Fenton, a prominent gift and stationery sales organization established in
1945 with complementary lines and sales representatives. Kim Ryon and Judy
Greenberg became the co-owners of Splash in 2007.
About Brightec
Brightec, Inc. (OTCBB : BRTE ) is the creator of the world's first patented
photo-quality glow-in-the-dark media. Brightec's paper charges
automatically with just a few minutes of exposure to light and will glow
for hours -- dramatically outshining conventional glow-in-the-dark
products. With Brightec inkjet or offset paper, users can print razor sharp
color pictures that appear normal by day and are luminescent at night in
full photographic detail. Innovative and versatile, Brightec paper is ideal
for applications in numerous commercial markets including advertising,
promotions, premiums and consumer or industrial products. Brightec
glow-in-the-dark media is available in inkjet, offset and flexo versions,
and is available directly from the Company. For more information on
Brightec and its products please visit www.brightec.com.
PlayGlo is Brightec's brand name for its glow-in-the-dark toy line.
The information in this Press Release includes certain "forward-looking"
statements within the meaning of the Safe Harbor provisions of Federal
Securities Laws. Investors are cautioned that such statements are based
upon assumptions that in the future may prove not to have been accurate and
are subject to significant risks and uncertainties, including the future
financial performance of the Company. Although the Company believes that
the expectations reflected in its forward-looking statements are
reasonable, it can give no assurance that such expectations or any of its
forward-looking statements will prove to be correct. Factors that could
cause results to differ include, but are not limited to successful
performances of internal plans, the impact of competitors, and general
economic risks and uncertainties.