StayinFront Adds On-Demand CRM Option for Life Sciences
StayinFront EdgeRx Delivers Industry-Specific, On-Demand CRM for Pharmaceutical and Biotech Companies
FAIRFIELD, NJ--(Marketwire - September 30, 2009) - StayinFront, Inc., a leading global
provider of CRM and decision support solutions, announced today the
introduction of StayinFront EdgeRx, a new On-Demand CRM and analytics
solution developed specifically for Pharmaceutical and Biotech companies.
StayinFront EdgeRx draws on StayinFront's 20 years of industry leadership
in driving innovative life sciences CRM technology. By extending that
expertise to on-demand solutions, pharmaceutical and biotech companies can
now benefit from an offering that is rich in functionality, fast to deploy,
agile in the field and complete with uncompromised analytics.
StayinFront EdgeRx helps field sales teams more effectively manage their
territories and sales managers to measure, respond and coach their teams
for improved productivity and overall results. The StayinFront EdgeRx
product also includes comprehensive hosting services, automatic upgrades,
web-based training and the option to add support services such as help desk
and hardware asset management.
StayinFront EdgeRx can be accessed by users online or offline and unlike
basic browser applications, it works, looks and performs like a desktop
application offering superior user experience and performance. Key features
include targeting, call tracking, sample inventory management, electronic
signature capture, state expense capture, Google maps and integrated
"CRM for pharmaceutical and biotech companies just got easier. StayinFront
EdgeRx offers the ability to deploy a new CRM system rapidly, reduce costs
and still provide sales and marketing teams with the tools they need to
drive market share. We have streamlined implementation and
speed-to-deployment without compromising the critical biopharma
functionality our customers rely on. StayinFront EdgeRx is a fantastic
value," said Ken Arbadji, vice president of Sales for StayinFront U.S.
Dale Hagemeyer, Managing Vice President - Gartner Industry Advisory
Services added, "We're seeing that one size doesn't fit all for global
pharmas and that often a combination of on-premise and SaaS provides the
greatest value across the various markets. Greater flexibility is also
super-critical as the kind of customization done 2-3 years ago is rarely
done or even necessary with some of the latest tools. Similarly, the role
of 'software vendor only' is giving way to new support service models that
combine the ability to tailor specialized and tiered support services
backed by deep industry expertise."
StayinFront EdgeRx is a single system that is highly scalable and
accommodates multiple roles such as primary care, specialty care, key
opinion leaders, medical science liaisons and institutional sales. The
system also allows administrators to easily make changes, saving time and
money in IT supervision and maintenance.
StayinFront has been a trusted partner to the world's top pharmaceutical
and biotech companies and offers something few on-demand CRM vendors can --
single-vendor accountability. StayinFront can provide the entire solution,
from software to infrastructure to support services with the assurance of
trained and experienced in-house life science professionals.
For more details about StayinFront EdgeRx or to experience an online
demonstration, please visit stayinfront.com.
For over 20 years, StayinFront has been a global leader in the development,
delivery and support of leading CRM and decision support tools. From new
products such as Edge and Web Detailing to the full suite of online and
offline solutions, StayinFront's innovative technology helps increase sales
force effectiveness while delivering robust performance and flexibility.
On-demand or on-premise, StayinFront provides the rich functionality, fast
deployment and easy to use tools that your teams need to sell more and
StayinFront has been chosen globally as a strategic partner by many of the
world's top life sciences, consumer goods, financial services and
business-to-business companies and StayinFront solutions have been
implemented in over 65 countries in 25 languages.
Headquartered in Fairfield, New Jersey, StayinFront has offices in
Illinois, the United Kingdom, Ireland, India, Australia, Singapore and New
Zealand. For more information, visit www.stayinfront.com.