China Crescent Enterprises, Inc. Announces $0.30 Suggested Fair Value Target Price per Share Update and Reiteration in On-Demand Webcast Presentation


DALLAS, TX--(Marketwire - October 5, 2009) - China Crescent Enterprises, Inc. (OTCBB: CCTR) has reported over $40 million in revenue for the past two years and has forecasted reaching $50 million in revenue for 2009. Today the Company announced that it expects to also report record 4th quarter operational income that may boost comprehensive net income for 2009.

China Crescent is a technology systems integrator and value added reseller of major global hardware brands, such as Lenovo, Dell and HP, in the Chinese domestic market. China Crescent has a focus on the growing markets in second-tier cities, rural markets, and small-to-medium enterprises (SMEs) for expanding the Company's presence in China. Additionally, the Company has plans for expansion into the growing markets of Southeast Asia and East Africa to capitalize on the technology and technical infrastructure needs of those regions as they continue to develop.

The Company's business strategy and suggested fair value PPS of $0.30 was recently featured in a Greenfield Program presentation. The Greenfield program has been developed to accelerate the introduction of new technologies into emerging markets around the world where technology buying is on the rise, while improving return on investment (ROI) potential. China Crescent has been participating in the Greenfield program this year.

A link to the presentation is available on the Company's website www.chinacrescent.com under Recent Webcasts titled 'Greenfield Program Presentation.'

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About China Crescent Enterprises, Inc. (www.chinacrescent.com)

China Crescent Enterprises, Inc. reported over $40 million in profitable revenue in 2008. The Company is a technology leader in the rapidly developing Chinese market specializing today in software engineering, high quality software development and digital multimedia outsourcing services delivered to customers globally. At the same time, the firm is a systems integrator and value added reseller of major global hardware brands in the Chinese domestic market.

Headquartered in Dallas with operations in Shanghai and Beijing, China Crescent bridges the gap between Western and Eastern business cultures to assist Western clients in realizing the advantages of the high quality, low cost technology products and services available from China. China Crescent also assists Western clients in localizing products and services to realize the tremendous growth potential available by expanding into the Chinese Market.

"SAFE HARBOR STATEMENT" UNDER THE PRIVATE SECURITIES LITIGATION REFORM ACT OF 1995

This press release contains forward-looking statements that involve risks and uncertainties. The statements in this release are forward-looking statements that are made pursuant to safe harbor provision of the Private Securities Litigation Reform Act of 1995. Actual results, events and performance could vary materially from those contemplated by these forward-looking statements. These statements involve known and unknown risks and uncertainties, which may cause China Crescent's actual results in future periods to differ materially from results expressed or implied by forward-looking statements. These risks and uncertainties include, among other things, product demand and market competition. You should independently investigate and fully understand all risks before making investment decisions.

Contact Information: Contact: China Crescent Enterprises, Inc. ir@chinacrescent.com 214-722-3060