BOISE, ID--(Marketwire - October 8, 2009) - PCS Edventures (OTCBB: PCSV) today announced its expanding relationship with K'NEX Education™, a division of K'NEX® Brands, LP. PCS initially allied itself with K'NEX in February of 2004, developing new PCS lab programs around K'NEX materials. Since that time, PCS has developed extensive materials around the KID K'NEX line for its early childhood programs and is now releasing its first robotic integration activities using K'NEX manipulatives and the PCS robotic controller, the PCS Brain.

The first delivery of the new robotics activities will be to the Al Riyadh private school in Riyadh, Kingdom of Saudi Arabia, for implementation into the PCS 4th grade technology program launching this month. PCS and K'NEX signed a distribution agreement earlier this year that assigns exclusive rights to PCS to market the K'NEX Education line into a number of Middle Eastern countries.

Maureen Kratz, Director of K'NEX Education, said, "We have enjoyed our partnership with PCS for a number of years, and these new developments are very exciting for us. We look forward to seeing our educational products in use throughout PCS programs here, in the Middle East, and elsewhere in the world."

Laura Baran, PCS' lead developer for PCS-K'NEX programs, said, "K'NEX manipulatives are an extraordinary educational tool that are durable, versatile, and very engaging. We've found that the integration of the PCS Brain into activities brings a new learning dimension to our activities that use K'NEX. We're looking forward to seeing these materials in wide use in classrooms very soon."

More details and pictures can be viewed online by visiting the PCS Corporate Blog at

About K'NEX Brands, L.P.

K'NEX is the next generation of construction sets. It inspires creativity, builds self-confidence and encourages interaction among children and parents. The possibilities are endless!

K'NEX Brands, L.P. is a privately held company, with the headquarters and manufacturing facility located in Hatfield, Pennsylvania. Today, K'NEX is the most innovative and fastest growing construction toy company. Internationally, K'NEX products are distributed in over 30 countries. K'NEX Brands is also proud to distribute BRIO trains and toys, as well as Lincoln Logs in the North America.

About PCS Edventures!

PCS Edventures! is the recognized leader in the design, development and delivery of educational learning labs bundled with related technologies and programs to the K-12 market worldwide. The PCS suite of products ranges from hands-on learning labs in technology-rich topics in Science, Technology, Engineering and Math (STEM) to services rich in imagination, innovation, and creativity. PCS programs operate in over 6,000 sites in all 50 United States as well as in 17 countries Internationally. Additional information is at

This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Act of 1934. These forward-looking statements are based largely on the expectations or forecasts of future events, can be affected by inaccurate assumptions, and are subject to various business risks and known and unknown uncertainties, a number of which are beyond the control of management. Therefore, actual results could differ materially from the forward-looking statements contained in this press release. Additional information respecting factors that could materially affect the Company and its operations are contained in its annual report on Form 10-KSB for the year ended March 31, 2009 and Form 10-Q for the three months ended June 30, 2009 as filed with the Securities and Exchange Commission.

Contact Information: Contact Information: Financial Contact: Janelle Conaway 1.800.429.3110 X 101 Investor Contact: Anthony A. Maher 1.800.429.3110 X 102 Web Site: