IRVINE, CA--(Marketwire - October 9, 2009) - Personal development coach and LifeSuccess founder Bob Proctor joins "That Morning Show" ( on Monday, October 12, 2009, as a first of several appearances on the show. Proctor will be discussing his new book, "It's Not About The Money," as well as offering advice on self-improvement by tapping from the greatness of one's own mind, and positive and lasting life changes. For more than forty years, Proctor has been on a mission to help people create lives of prosperity, rewarding relationships and spiritual awareness. A practitioner and teacher of the Law of Attraction Theory, Proctor gained international acclaim and stardom when he appeared in the 2006 film "The Secret."

"That Morning Show" focuses on positive topics that enhance the lives of its viewers. Featured segments have provided viewers with insight into everything from saving hundreds of dollars on groceries to indoor skydiving. From the workplace to the kitchen, the world of fashion, or new environmental projects, "That Morning Show" blends entertainment and information to keep viewers interested, empowered and informed.

In addition, several times an hour, viewers are given the opportunity to receive cash back bonuses when they purchase featured gift cards from major retailers. Called "CHASEit," this innovative concept allows "That Morning Show" to air without traditional national commercial breaks. CHASEit segments are informative, fast-paced, fun interactive television.

"That Morning Show" airs daily on E! Entertainment, from 6 a.m. to 9 a.m., coast to coast. It is hosted by Chelsea Cannell, Karla Cavalli and Mark Long and produced by iBC Productions, Inc. (

To schedule an interview with iBC, please contact Eileen Koch @ Eileen Koch & Company Inc, 310.441.1000 or email Eileen at Please visit For booking information, please contact Stacey Margetts at

Contact Information: Contact: Eileen Koch Eileen Koch & Company Inc 310.441.1000