StyleFeeder Debuts New Explorer Online Shopping Interface for Cross-Shopping Clothes, Shoes, Apparel and Accessories
Explorer Lets Anyone Browse and Compare the Best Brands on the Web in One Place
CAMBRIDGE, MA--(Marketwire - October 28, 2009) - StyleFeeder, which serves more than two
million online shoppers per month, today debuted a new Explorer interface
that lets consumers cross-shop the best in online clothes, shoes, apparel
and accessories in one convenient place. Through an easy-to-use and
super-fast visual search, StyleFeeder's Explorer lets online shoppers use
advanced filtering techniques to instantly browse and compare a wide
selection of items available across thousands of retailers.
"We designed the new Explorer interface with one goal in mind -- creating a
one-stop online shopping experience that helps you quickly focus in on
products you will love, without annoying pop-ups that only get in your
way," said Philip Jacob, the founder and CTO of StyleFeeder. "The days of
hunting for the perfect pair of shoes on 15 different sites are over. By
bringing the options together in one convenient place, we've found that
Explorer has raised the probability of click-through to the retailer by 60
to 70 percent. Our retail partners are seeing increased revenue while
online shoppers are finding products that they want while saving time and
money."
StyleFeeder's new Explorer feature provides an intuitive, tailored
experience for any visitor, even those looking for something as vague as a
"running sneakers." Explorer's visual search options let shoppers filter by
price, color, category and brand to find the perfect clothes, shoes and
accessories that suit their tastes. Explorer also helps online shoppers
discover new items in any price range related to their personal preferences
from retailers like Saks Fifth Avenue, Shopbop and Macy's. Explorer even
lets shoppers filter out brands they don't like and shop by price
comparison to uncover the best deals across different retailers.
Explorer filters search results by geolocation and presents products
according to popularity in different regions. For example, Teva sandals are
extremely popular in Melbourne, while Christian Louboutins are the shoe of
the moment in Miami. All of this information goes into StyleFeeder's
proprietary recommendation engine that layers user feedback and preferences
in real time to present tailored product selections in the predicted order
of preference for each person. Also, Explorer makes browsing through items
fast and easy with quick visual navigation that's fine tuned for the online
shopping experience.
About StyleFeeder
StyleFeeder is the personal shopping engine that learns your style and
helps you shop for apparel, accessories, shoes, furniture, home goods,
jewelry and gadgets. StyleFeeder's new Explorer online shopping interface
(www.stylefeeder.com/explorer) leverages an easy-to-use visual search
function that lets shoppers quickly find products using filters for various
attributes including price, brand and color. Explorer lets online shoppers
instantly browse and compare items from a carefully curated selection
across thousands of retailers -- all in one place. Searching through
thousands of stores and more than 14 million products, StyleFeeder finds
things that match your style using a proprietary collaborative filtering
technology. StyleFeeder drives significant sales to leading e-commerce
sites, and has more than more than two million monthly online shoppers and
six million monthly page views. For more information, visit
www.StyleFeeder.com.
Contact Information:
Contact:
Tim Inthirakoth
InkHouse (for StyleFeeder)
781-916-9090
StyleFeeder@inkhouse.net