Contact Information: For media and press Brendan Davis Luthier Society 323.825.4499
Johnny Royal to Address Executive MBA Class of UNLV on Social Media 3.0
| Source: Luthier Society, Inc.
LOS ANGELES, CA--(Marketwire - October 30, 2009) - LSI -- Luthier Society CEO and Chairman,
Johnny Royal, will
address the executive MBA class of UNLV on Saturday, October 31, 2009 at
11:30am on the UNLV campus in Las Vegas, NV on the future of social media
and emerging technologies. The executive MBA program at UNLV is an
advanced MBA program for executives and decision makers from around the
world that range from small business owners to international corporate
board members.
Johnny Royal will address
the audience on the incessant developments behind social media and where
the future of viral marketing is heading. After publishing the world's
first white paper on social
media 3.0, Royal was
asked to expand his research into a book on the future of viral marketing
and the emerging technologies that are helping to shape the means of
delivering media to the masses in the digital age.
Luthier Society made the
preemptive strike on the inability to quantify social media marketing by
spending the past three years building Archimedes 1.0; the
world's first online weighted value system of analysis for marketing
campaigns that are deployed online. Recently, Luthier Society released the
first viral video for the company's proprietary ROI weighted-value software
platform, Archimedes
1.0 that is set for release in 2010.
Luthier Society, Inc. is a
boutique social media marketing and viral branding agency based in Los
Angeles, CA that provides all aspects of online communications for the
entertainment and technology industries. Clients range from Universal
Records to Sony. Luthier
Society, Inc. was founded by Johnny Royal in 2007.
Luthier Society
http://www.luthiersociety.com
Social Media 3.0
http://www.luthiersociety.com/whitepaper/White-Paper-3.0.pdf
Archimedes 1.0
http://www.luthiersociety.com/archimedes