Contact Information: Contact: Tim Kidder VP, Marketing Adknowledge 310-255-5522
MIVA, an Adknowledge Company, Introduces UltraClickback(TM) Solution for Publishers
No-Risk Publisher Solution to Be Introduced at ad:tech NY
| Source: Adknowledge
KANSAS CITY, MO--(Marketwire - November 5, 2009) - MIVA, an Adknowledge company, announced
today that it has launched the UltraClickback™ Solution, a new online
publisher monetization product. MIVA's UltraClickback™ Solution is a
new, no-risk monetization product that enables publishers to maximize the
revenue earning potential of their web sites.
Publishers benefit from higher payouts and improved monetization. "We are
able to offer our partners an improved method for matching advertiser
search results and publisher bids," commented Sloan Gaon, General Manager
of MIVA. "It combines simplified bidding and search results for our
partners." MIVA's partners include SEO firms, domainers, toolbar and
traditional publishers.
With MIVA's UltraClickback™ Solution, publishers earn revenue through an
automatic redirect to advertisers in the network for a particular search
term. "UltraClickback is a unique solution that enables us to generate
incremental revenue out of our properties. We know the effective CPM of
our ad units, so when MIVA pays us more for any given visitor, we get a
much higher monetization rate," commented Kevin Reilly, President of Web
Rodeo, Inc.
Publishers who would like to learn more about the UltraClickback™
solution can visit the MIVA exhibitor booth at the online advertising
industry's premier event, ad:tech NY. At ad:tech, MIVA is debuting its
"Boost Your Profits" campaign. For more information, publishers can go to
http://boostyourbusinesswithmiva.com.
About MIVA
A pioneer in performance marketing, MIVA launched pay-per-click advertising
in 1999 and currently delivers performance-based solutions to thousands of
advertisers and publishers. MIVA helps advertisers find highly targeted
customers, where they pay only for the quality leads that MIVA delivers.
MIVA helps distribution partners monetize their page views with relevant
performance advertisements. For more information, visit www.miva.com.
About Adknowledge
Adknowledge is a performance-based advertising network that utilizes
powerful predictive technology to connect advertisers with consumers across
multiple channels, including Email, Social, and Web Content. Adknowledge
has grown to be the largest independent cost-per-click network focused on
high-quality alternatives to search engine advertising. In the past two
year, the company has acquired Super Rewards, MIVA, Cubics, Lookery,
Mediarun, and Adonomics. Headquartered in Kansas City, Adknowledge has
domestic offices in Los Angeles, San Francisco, Chicago, New York, and
Florida, and international offices in Canada, the United Kingdom, and
Australia. For more information, visit www.adknowledge.com.