WHAT: Simultaneous zendough.com yoga takeovers of Grand Central Station in New York and Union Station in Chicago during the busy morning rush hour. zendough.com is the brand-new financial management tool being launched by TransUnion Interactive, the consumer arm of credit bureau TransUnion. Commuters can join the large-scale yoga classes to get a little "Zen" before a stressful work day, and listen to instructors provide basic financial tips to bring in the "dough." WHEN: Tuesday, Jan. 5 7:30 a.m. - 10 a.m. (local time) WHERE: New York Chicago Grand Central Station, Vanderbilt Hall Union Station, Great Hall 87 E. 42nd St. 210 S. Canal St. WHY: The economic turmoil of the past year has frustrated even the most financially savvy people, and -- based on TransUnion research -- led most to look for new ways to manage their personal finances. Consumers can start the new year by making peace with their money at zendough.com, the first product ever to combine a consumer's credit reports and score, debt management tools and identity theft protection into one place, in a unique, at-a-glance format. COOL VISUAL OPS: Large-scale yoga class (125+ people, plus any passersby interested in joining the fun) striking poses in the middle of New York's Grand Central Station and Chicago's Union Station while learning how to master their personal finances. Passerby traffic and interaction with yogis. NYC CONTACT: Erin Olson Email: eolson@c-k.com Cell: 608.575.2255 CHICAGO CONTACT: Eileen Garrity Email: egarrity@c-k.com Cell: 630.802.2108 ABOUT ZENDOUGH.COM: Through a suite of easy-to-use tools, tips and resources, zendough.com helps consumers gain better control of their finances and guides them to making peace with their money. zendough.com offers credit reports, a credit score and grade, identity theft protection and a summary of debt accounts, all designed to awaken members to their financial situation and provide them with the wisdom to achieve their financial goals. zendough.com is a consumer product of Chicago-based TransUnion, a global leader in credit and information management which maintains credit histories on an estimated 500 million consumers across the globe.
Contact Information: NYC CONTACT: Erin Olson Email: Cell: 608.575.2255 CHICAGO CONTACT: Eileen Garrity Email: Cell: 630.802.2108