Parks Associates to Focus on Opportunities in Digital Media & Connected CE at CONNECTIONS(TM) Europe

International Research Firm Announces Agenda for Amsterdam Executive Summit


DALLAS, TX--(Marketwire - February 11, 2010) - Parks Associates today announced the agenda for CONNECTIONS™ Europe: Monetizing Connectivity and User Experiences, which the international research firm will host on April 27, 2010, in Amsterdam.

CONNECTIONS™ Europe is the leading executive summit featuring European and international consumer research, top executives, and innovative companies in the digital living markets. The summit will examine business models and challenges related to digital media, including the potential of 3D video in the home, the role of value-added services in building ARPU, monetization of over-the-top content, and the challenge of pushing content to multiple connected CE, including smartphones and other mobile devices.

"The annual sales/installations of connected CE in Europe will exceed 80 million by 2014," said Kurt Scherf, vice president, principal analyst, Parks Associates. "These connected set-tops, Blu-ray players, and TVs will open new avenues for digital media, and at CONNECTIONS™ Europe, we will explore the opportunities emerging from these new layers of connectivity in the home."

The preliminary agenda for CONNECTIONS™ Europe features the following sessions:

--  Bringing the Content
--  Extending the Video Experience to Multiple Screens
--  Controlling the Experience
--  Value-added Services & the Video Ecosystem
--  Mobile Video: The Cloud, the App Store & the Connected Home

CONNECTIONS™ Europe will feature Parks Associates' expert consumer and industry research, with the company's analysts presenting data from consumer research projects including All Eyes on Video, Consumer Decision Process, Residential Energy Management, and Digital Media Evolution.

Early sponsors for CONNECTIONS™ Europe, also members of Parks Associates' Premier Program, include ActiveVideo Networks and PacketVideo. Visit www.parkspremier.com for more information on the Premier Program.

Visit www.connectionseurope.com for more information about CONNECTIONS™ Europe. The deadline for speaker submissions is March 1, 2010. Contact Parks Associates at 972-490-1113 or sales@parksassociates.com for speaker or sponsorship information.

About CONNECTIONS™ Europe

CONNECTIONS™ Europe Summits, produced by Parks Associates, are executive events offering high-level analysis and consumer research, networking opportunities, and information on emerging residential and mobile technologies and services.

The next CONNECTIONS™ Europe Summit will take place in Amsterdam, Netherlands, 27 April 2010, and focus on digital media, consumer electronics, and market opportunities for TV operators, content developers, advertisers, and manufacturers. http://www.connectionseurope.com

Contact Information: Contact: Mindi Sue Sternblitz-Rubenstein Parks Associates 972-490-1113 Email: mindi.sue@parksassociates.com