Lapolla Launches Nationwide TV Commercial Campaign
Promotes the Energy Savings Benefits of Spray Foam Insulation
HOUSTON, TX--(Marketwire - February 16, 2010) - Lapolla Industries, Inc. (OTCBB: LPAD)
(Lapolla), a Houston based manufacturer and supplier of spray foam
insulation, coatings, and equipment designed to reduce energy consumption
in the residential and commercial markets for both new construction and
retrofit applications, today announced that beginning on Monday, February
15th the Company began broadcasting over 22,000 minutes of television spots
nationwide in promotion of their spray foam insulation product line.
The 60 second commercial is being broadcasted across the U.S. through 5
providers: Comcast, Time Warner, Cox, and Brighthouse. Together, the
commercial will air on 55 networks including CNN, CNBC, Discovery, ESPN,
Fox News, Fox Sports, FX, History, MSNBC, Outdoor, Spike, Travel, TBS, TLC
and The Weather Channel. It will showcase Lapolla's Foam-LOK™ spray
polyurethane product and will be followed by a 30 second commercial
promoting the AirTight™ brand for home retrofitting.
Douglas L. Kramer, President and CEO, commented, "We are pleased to
announce the nationwide television promotion of Lapolla's spray foam
insulation. Our product has been proven to lead to energy savings, cleaner
indoor environment, stronger structure and greater noise reduction for both
commercial and residential buildings. With the push towards reducing energy
costs and increasing energy efficiency, it has become imperative to share
our high quality advanced insulation system with mainstream America,
allowing them a solution to rising energy costs while helping them achieve
a healthier living environment for their family. We anticipate that this
will aid in our efforts of promoting our business and communicating the
green benefits of using spray foam insulation in commercial and residential
structures."
About Lapolla Industries, Inc.
Lapolla Industries, Inc. is a leading manufacturer and supplier of spray
polyurethane foam for insulation and coatings targeting residential and
commercial applications in the building envelope construction industries.
For more information, please visit www.Lapolla.com and
www.AirTightInsulation.com.
Forward Looking Statements
Statements made in this press release that are not historical facts
constitute "forward-looking statements" within the meaning of Section 27A
of the Securities Act of 1933, Section 21 of the Securities Exchange Act of
1934 and the Private Securities Litigation Reform Act of 1995. These
forward-looking statements are necessarily estimates reflecting the best
judgment of senior management and express the Company's opinions about
trends and factors which may impact future operating results. Such
statements rely on a number of assumptions concerning future events, many
of which are outside of the Company's control, and involve risks and
uncertainties that could cause actual results to differ materially from
opinions and expectations. Any such forward-looking statements should be
considered in context with the various disclosures made by the Company
about its businesses. The Company undertakes no duty to update any
forward-looking statement to conform the statement to actual results or
changes in the Company's expectations. For further information regarding
risks, uncertainties, and other factors associated with Lapolla's business,
please refer to Lapolla's SEC filings, including, but not limited to, its
annual report on Form 10-K and quarterly reports on Form 10-Q, which are
available at www.lapollaindustries.com.
Contact Information: Lapolla Contacts:
Douglas J. Kramer
CEO
Michael T. Adams
CGO
(281) 219-4700
IR Contact:
Howard Gostfrand
(305) 918-7000
info@amcapventures.comwww.amcapventures.com