New WeSC Concept Store

New WeSC Concept Store

On the 25th of February, WeSC are proud to present the new WeSC Concept Store on
Jakobsbergsgatan 6 in Stockholm, Sweden. The concept for the new store has been
developed together with world renowned architects TEA. 

The concept has been designed to expand the WeSC lifestyle and attitude into
something physical beyond the products - it's now been translated into an
experience! The design matches the attitude and ideas of the Superlative
Conspiracy that WeSC want people to take part in. It's life after skate, punk
mentality, clean and grown up in one - with walls graced with the WeActivists,
exciting new interior features, new ways of displaying the products and much
more - it's the perfect marriage between street and luxury. 

Says Greger Hagelin of the new concept: "This new store is something we're
extremely proud of - it sees a new way of experiencing the brand live, where the
customers enter the WeSC world, with all that it entails, simply by entering the
shop! This is something that we are planning to implement in all our stores
worldwide and will lead the way in our ambition to make WeSC the worlds best
streetfashion brand."

Come by the store and see for yourself!
WeSC Concept Store Jakobsbergsgatan 6, Stockholm










About WeSC: 
The name WeAretheSuperlativeConspiracy symbolizes what WeSC as a brand and
company represents: a group and family of good, competent people working toward
the same ideal. Offering men's, women's and kids, including a full range of
collection pieces, accessories, premium denim and headphones, WeSC is a
recognized leader in street-fashion. WeSC was founded in 1999 and is today
available in more than 20 countries. www.wesc.com 

For more information, please contact Greger Hagelin - greger.hagelin@wesc.com /
0707130331 or go to www.wesc.com/press