LAS VEGAS, March 15, 2010 (GLOBE NEWSWIRE) -- Players Network (OTCBB:PNTV), the leading Digital Media Network dedicated to Las Vegas Entertainment and the Gaming Lifestyle, announced the release of Living Vegas TV (LVTV) that is now available in all of Players Networks 24 million US television homes and over broadband Internet.
Vegas Market Watch is the first series to air on LVTV and explores current trends in the reemerging Las Vegas Real-estate market and is hosted by LVTV's President Michael Hutchings. Player's Network has developed a unique business model to monetize Market Watch through branded content, advertising and will also generate revenues derived from home sales.
In addition to the exposure gained from the television distribution model, LVTV has created a luxury branded live event called The Developers Private Reserve (DPR).The DPR will be a monthly event starting July 31, 2010 and takes place in the most luxurious houses in Las Vegas, NV. The premise is a world class, bigger than life, Las Vegas style event sponsored by some of the most prominent luxury brands on the globe. The intent is to revolutionize how people purchase real estate by changing it from a boring, time consuming process to creating an entertaining experience interested buyers will never forget. This concept allows LVTV to tap real estate development companies as sponsors looking to showcase their high end properties and attract ultra-luxury brands looking to capture this high profile consumer group. The event will also be used as a backdrop for filming a new lifestyle show.
DPR will capitalize on the extensive inventory available at record low prices in Las Vegas and our members and customers will have the opportunity to secure prime properties at substantially reduced prices.
Michael Hutchings, President of Living Vegas TV, states, "Las Vegas has always been an exciting, yet volatile market reflective of its gambling and resort reputation. Through Developers Private Reserve, we expect over $20 million in sales in first year, bundling our professional real estate brokerage skills, the best marquis properties in the marketplace and present them to clients in a one stop shopping experience packaged in a VIP & Convention format through Living Vegas TV."
Mark Bradley, CEO Players Network states, "Living Vegas TV and The Developers Private Reserve are a Win Win for everybody and offer the ultimate branded entertainment opportunity for our sponsors to be recognized at an exclusive live event and at the same time receive exposure in millions of television homes. Players Networks Living Vegas TV plans to monetize the event by receiving substantial sponsorship revenues as well as marketing transactional fees on millions of dollars of home sales."
About Living Vegas TV
Living Vegas TV is a joint venture between the Meridias Realty Group and Players Network as a marketing and entertainment vehicle centered around Las Vegas Real-estate Living Vegas will offer branded entertainment, sponsorship and advertising opportunities with original televised content including: market highlights and information, personal profiles of industry leaders, and lifestyle programming featuring luxury properties.
About Players Network
Players Network is a Digital Media Company that focuses on the Las Vegas and Gaming Lifestyles, producing and distributing original content for its own VOD Channels on television in over 23,000,000 homes over Comcast, DirecTV, AT&T, Verizon and Dish Network and its own Broadband Network, Hulu, Blinkx, Google, YouTube and Yahoo Video, for DVD Home Video, mobile platforms, and through worldwide television syndication. Players Network has a 12-year history of providing consumers with quality Gaming and Las Vegas Lifestyle content, as well as strategic partnership services in Las Vegas, Atlantic City, and throughout the worldwide gaming industry. For more information go to www.playersnetwork.info
The Players Network logo is available at http://www.globenewswire.com/newsroom/prs/?pkgid=6398
Statement under the Private Securities Litigation Reform Act:
With the exception of the historical information contained in this Release, the matters described herein contain forward-looking statements that involve risk and uncertainties that may individually or mutually impact the matters herein described, including but not limited to: the ability of the Company to increase revenues in the future due to the developing and unpredictable markets for its products, the ability to achieve a positive cash flow, the ability to obtain orders for or install its products, the ability to obtain new customers and the ability to continue to commercialize its products, which could cause actual results or revenues to differ materially from those contemplated by these statements.