Hubble 3D Opens in Select IMAX(R) Theatres Tomorrow

Latest Co-Production From Warner Bros. Pictures and IMAX Transports Audiences to the Far Reaches of the Universe Through the Magic of IMAX(R) 3D


LOS ANGELES, March 18, 2010 (GLOBE NEWSWIRE) -- IMAX Corporation (Nasdaq:IMAX) (TSX:IMX) and Warner Bros. Pictures today announced that Hubble 3D, the latest installment of the successful IMAX space film series, opens in select IMAX® theatres starting tomorrow. The film has already received rave reviews nationwide. Early highlights include:

  • "An awesome 3D documentary." - Entertainment Weekly
  • "'Hubble 3D' truly dazzles." - Associated Press
  • "Thrilling and mesmerizing" - Daily Variety
  • "This film has to be seen to be believed." - The Hollywood Reporter
  • "Breathtaking, extraordinary and awe-inspiring!" - Access Hollywood

Through the power of IMAX 3D, Hubble 3D will enable moviegoers to journey through distant galaxies to explore the grandeur and mysteries of our celestial surroundings, and accompany space-walking astronauts as they attempt some of the most difficult and important tasks in NASA's history. The film will offer an inspiring and unique look into the Hubble Space Telescope's legacy and highlight its profound impact on the way we view the universe and ourselves.

"It's been said that The IMAX Experience® is the next best thing to being in space, and with IMAX 3D, the audience really IS there," said Producer/Director Toni Myers. "Fifteen years ago we made a film about space exploration that included Hubble, when it started sending back the first images. Today, we have Hubble's entire phenomenal legacy of data to explore. With IMAX 3D we can transport people to galaxies that are 10 billion light years away—back to the edge of time. Real star travel is here at last."

"We are thrilled that the remarkable footage captured by the astronauts as well as the inspiring Hubble images will be available to audiences through the power of IMAX," said Dan Fellman, President, Domestic Distribution, Warner Bros. Pictures. "We look forward to moviegoers worldwide having the opportunity to be transported via Hubble 3D in the months and years to come." 

"Hubble 3D transports people further than they have ever gone before through the magic of IMAX 3D, and thanks to the heroic efforts of the astronauts of STS-125 and the Hubble IMAX filmmaking team lead by Producer/Director Toni Myers," said IMAX CEO Richard L. Gelfond. "Transporting people to places they can only dream of going has always been an important part of IMAX's heritage, we're very proud to continue that tradition with this latest installment of our incredible space film series." 

"We're very excited to share this awe-inspiring film with space fans and IMAX audiences worldwide, and we're thrilled with the excellent early reviews of the film," added Greg Foster, Chairman and President of IMAX Filmed Entertainment. "IMAX space films have always been a favorite with moviegoers because they epitomize the essence of The IMAX Experience, which is to take people to places they normally couldn't visit. In Hubble 3D, that place includes a journey to the edge of the observable universe and back."

Hubble 3D will also play in IMAX (2D) in various locations starting tomorrow and in the coming months expand wider to additional IMAX and IMAX 3D locations worldwide. 

The film is scheduled to play at the following IMAX® Theatres beginning March 19th.

UNITED STATES
Alabama
Huntsville – Spacedome IMAX at US Space and Rocket Center#
California
Los Angeles – California Science Center IMAX Theater
Sacramento – Esquire IMAX Theatre*
San Diego – Reuben H. Fleet Science Center#
San Jose – Hackworth IMAX Dome#*
Colorado
Denver – Denver Museum of Nature & Science IMAX#
Connecticut
Norwalk – IMAX Theatre at The Maritime Aquarium#
District of Columbia
Washington – Lockheed Martin IMAX Theatre at National Air & Space Museum
Florida
Kennedy Space Center – IMAX Theater at Kennedy Space Center
Pensacola – IMAX Naval Aviation Memorial Theatre#
St. Augustine – World Golf Hall of Fame IMAX Theatre#
Tallahassee – Challenger Learning Center IMAX#
Tampa – IMAX Dome Theatre at MOSI#*
Georgia
Columbus – IMAX Theatre at Patriot Park
Illinois
Chicago – Navy Pier IMAX Theatre*
Chicago – Henry Crown Space Center OMNIMAX Theatre#
Indiana
Indianapolis – IMAX Theatre at the Indiana State Museum
Iowa
Davenport – Putnam Museum and IMAX Theatre
Des Moines – Science Center of Iowa & Blank IMAX Dome Theater#
Kansas
Hutchinson – Kansas Cosmosphere IMAX Theatre#
Kentucky
Louisville – Louisville Science Center IMAX#
Maryland
Baltimore – Maryland Science Center IMAX Theater*
Massachusetts
Boston – New England Aquarium's Simons IMAX Theatre
Michigan
Dearborn – The Henry Ford IMAX Theatre
Minnesota
Apple Valley – Great Clips IMAX Theatre*
Missouri
Branson – Branson's IMAX#
New Jersey
Jersey City – Liberty Science Center IMAX Dome Theatre#
New Mexico 
Alamogordo – Tombaugh IMAX Dome Theatre#
New York
New York – AMC Loews Lincoln Square 13 & IMAX (limited one-week engagement)
West Nyack – IMAX Theatre at Palisades Center*
North Carolina
Raleigh – Wachovia IMAX Theatre at Marbles Kids Museum
Ohio
Cleveland – Great Lakes Science Center Omnimax#
Dayton – IMAX National Museum of the USAF#
Oregon
McMinnville – Evergreen Aviation Museum IMAX Theatre 
Portland – OMNIMAX Theater at the Oregon Museum of Science & Industry#
Pennsylvania
Harrisburg – Whitaker Center Select Medical IMAX Theatre
Philadelphia – Tuttleman IMAX Theatre at the Franklin Institute#
South Carolina
Myrtle Beach – Myrtle Beach IMAX 3D Theatre
Tennessee
Chattanooga – Tennessee Aquarium IMAX Theater
Texas
Austin – The Bob Bullock Texas State History Museum IMAX Theatre
Houston – Wortham IMAX Houston Museum of Natural Science
Utah
Salt Lake City – Clark Planetarium ATK IMAX Theatre
Virginia
Hampton – Riverside IMAX Theater at the Virginia Air & Space Center
Washington
Seattle – Pacific Science Center Boeing IMAX Theatre
Spokane – Riverfront Park IMAX Theatre#
 
CANADA
British Columbia
Victoria – National Geographic IMAX Theatre#*
Manitoba
Winnipeg – IMAX Theatre at Portage Place
Quebec
Gatineau – Canadian Museum of Civilization IMAX Theatre#*
Montreal – Montreal Science Centre's IMAX Telus Theatre*
Ontario
Toronto – Ontario Science Centre Omnimax Theatre#
 
INTERNATIONAL
Denmark
Copenhagen – Tycho Brahe Planetarium#*
France
Toulouse – IMAX Cite de L'Espace*
Germany
Sinsheim – IMAX 3D Theatre at Auto & Technik Museum Sinsheim*
Japan
Osaka – Suntory Museum IMAX 3D Theatre *
United Kingdom
Glasgow – IMAX Theatre at Glasgow Science Center*
London – Science Museum IMAX Cinema
 
Note: Additional IMAX locations to be confirmed
*denotes later launch
#denotes 2D theatre 
 
Additional theatres will be confirmed. Please check local listings or IMAX.com for final theatre listings, launch dates and showtimes.

About IMAX Corporation

IMAX Corporation is one of the world's leading entertainment technology companies, specializing in immersive motion picture technologies. The worldwide IMAX network is among the most important and successful theatrical distribution platforms for major event Hollywood films around the globe, with IMAX theatres delivering the world's best cinematic presentations using proprietary IMAX, IMAX 3D, and IMAX DMR® technology.  IMAX DMR is the Company's groundbreaking digital re-mastering technology that allows it to digitally transform virtually any conventional motion picture into the unparalleled image and sound quality of The IMAX Experience. The IMAX brand is recognized throughout the world for extraordinary and immersive entertainment experiences for consumers. As of December 31, 2009, there were 430 IMAX theatres (309 commercial, 121 institutional) operating in 48 countries.

IMAX®, IMAX® 3D, IMAX DMR®, Experience It In IMAX®, An IMAX 3D Experience® and The IMAX Experience® are trademarks of IMAX Corporation. More information about the Company can be found at www.imax.com. You may also connect with IMAX on Facebook (www.facebook.com/imax), Twitter (www.twitter.com/imax) and YouTube (http://www.youtube.com/imaxmovies">www.youtube.com/imaxmovies).

The IMAX Corporation logo is available at http://www.globenewswire.com/newsroom/prs/?pkgid=6469

This press release contains forward looking statements that are based on management's assumptions and existing information and involve certain risks and uncertainties which could cause actual results to differ materially from future results expressed or implied by such forward looking statements. Important factors that could affect these statements include ongoing discussions with the SEC and OSC relating to their ongoing inquiries and the Company's accounting, the performance of films, the signing of theatre system agreements, the viability of new technologies, businesses and products, the timing of theatre system deliveries, the mix of theatre systems shipped, the timing of the recognition of revenues and expenses on film production and distribution agreements, risks arising from potential material weaknesses in internal control over financial reporting and fluctuations in foreign currency and in the large format, general commercial exhibition and out-of-home entertainment markets. These factors and other risks and uncertainties are discussed in the Company's most recent Annual Report on Form 10-K and most recent Quarterly Reports on Form 10-Q.



            

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