KANSAS CITY, MO--(Marketwire - April 15, 2010) -  Grenk, a line of recycled ink and toner cartridges produced by InkCycle, recently released a new educational outreach video about the hazards of electronic waste and with new smart phone applications to celebrate the 40th Anniversary of Earth Day 2010.

iPhone: http://jenningssocialmedia.com/img/iphone-background.jpg

BlackBerry: http://jenningssocialmedia.com/img/BBerry-ScreenSaver.jpg 

Watch educational outreach video at http://www.youtube.com/watch?v=iAiIetC_73Y.

Brad Roderick, executive VP of InkCycle, explains that two of the biggest electronics that we do not recycle correctly are computer monitors and home theater equipment. "Those have to be handled in an environmentally appropriate way. They can't just be thrown into the garbage. So there is a growing amount of electronic waste that is being created, and we have to find environmentally responsible ways to be able to deconstruct that material," said Roderick.

The environmentalist raises the question: What do we buy anymore that doesn't have some electrical or electronic component to it? "E-waste is an important issue, not just in the U.S. or North America, but globally. It's an important issue on a number of fronts," said Roderick. "Most people are unaware that virtually every major city has had its landfills closed, and they're at maximum capacity. So where does excess landfill material go? It has to be shipped somewhere. In less scrupulous environments, e-waste is typically sold and bought by the pound and goes off shore," explained Roderick. Watch the video: http://www.youtube.com/watch?v=iAiIetC_73Y.

InkCycle is a Kansas City-based company with a green line of remanufactured ink and toner cartridges known as grenk (www.grenk.com/blog). The company recently produced a series of green-educational Web videos for consumers, corporations and the media about recycling electronic waste, eliminating over-consumption and lessening individual and corporate carbon footprints.

Contact Information:

Contact: Valerie Jennings
816-221-1040