Landis Salons Signs Letter of Intent for Third Location


SALT LAKE CITY, UT--(Marketwire - April 20, 2010) -  Green Endeavors, Ltd. (PINKSHEETS: GRNE), a majority owned subsidiary of Nexia Holdings, Inc. (PINKSHEETS: NXHD), announced that its Landis Salon subsidiary has signed a letter of intent for a third Landis Salon location. The third location will be approximately 3,000 sq. ft. The new location will be on the corner of 600 North 300 West in Salt Lake City, Utah.

The area is known as the Marmalade District. The location was chosen for a host of reasons including, but not limited to the following:

  • An estimated 90,000 cars pass by the location daily.
  • The location is a block from access points to Interstate 15.
  • The salon location will be on a corner with high visibility like Landis' flagship Salon with UV windows that allow potential clients to see directly into the building.
  • Plentiful and convenient parking.
  • The space is new construction and will be energy efficient.
  • The landlord is the owner of Howa Construction, a first class builder that is committed to building out a spectacular salon space and attracting first class co-tenants.
  • Management believes that there is a pent up need for services in the Marmalade District.
  • Management believes it can readily staff the location with the support of the Aveda Institute in Provo.
  • One of our current lead stylists lives in the neighborhood and plans on moving her client base and doing grass roots marketing for the new salon.
  • The Marmalade District/Capitol Hill has one of the highest average incomes per household in Salt Lake City, based upon reported incomes a few blocks east of the location.
  • Management anticipates that the salon will receive support from the surrounding neighborhood and local government.

Mr. Richard Surber, CEO stated, "I plan to have a definitive lease signed in the next two weeks. We plan to hire Prescott Muir Architects, www.prescottmuir.com, for the design of the space. Prescott has already drawn preliminary floor plans. My expectation is to have complete drawings in the next two weeks. We would be looking at opening the location by October 2010 in time for the holiday season. Additional revenues could be as much as $1.2M in the first year of operations."

About Green Endeavors Ltd.
Green Endeavors, Ltd. (PINKSHEETS: GRNE), headquartered in Salt Lake City, Utah, is a holding company with operations in health & beauty. GRNE owns a majority interest in Landis Salons, Inc., http://www.landissalons.com, hair salons built around the world-class AVEDA product line. For more information, visit http://www.green-endeavors.com.

GRNE strongly encourages the public to read the above information in conjunction with its filings and disclosures filed in 2009 and 2010. GRNE's disclosures can be viewed at www.green-endeavors.com and www.pinksheets.com.

This press release contains forward looking statements. The opening of the additional location is contingent upon signing a definitive lease agreement and raising sufficient capital to fund the construction and operation of the prospective location. Management believes that it will be able to raise sufficient capital to construct staff and operate the new location. However, there are no assurances that such assumptions will prove correct with regard to this potential additional location. The actual results that GRNE may achieve could differ materially from any forward-looking statements due to such risks and uncertainties. Investors should not invest more than they can afford to lose in penny stocks.

Contact Information:

FOR MORE INFORMATION, CONTACT:
Richard Surber, President
Green Endeavors, Ltd.
801-575-8073 x 106