SEATTLE, WA--(Marketwire - April 20, 2010) - Avanade, a business technology services provider, today announced its new CRM for Insurance Industry™ solution. This solution consolidates information from multiple systems into Microsoft Outlook or a Web browser and provides companies with a holistic view of each customer, including their household members, policies, claims history and underwriting criteria.

"Like many industries, the insurance market is facing continuing pressure to reduce costs and increase revenue," said Aziz Virani, executive vice president, Global Technologies & Solutions at Avanade. "The Avanade CRM for Insurance Industry solution aims to provide improved data sharing between the insurance carrier and the field agent offices, empowering agents to deliver a high-touch client experience and improve performance."

With improved data sharing, businesses can streamline operations and enable better collaboration by delivering the right information about the right client at the right time. With a 360-degree view of customers, agents have the information they need to build stronger relationships with them, quickly spot opportunities and develop the right products based on customer need.

The Avanade CRM for Insurance Industry solution provides capabilities that help companies:

  • Gain a universal view of the client and deliver a high-touch client experience, which can add to a faster sales process and greater client satisfaction.
  • Improve performance by standardizing an organization's sales processes.
  • Identify trends that enable the carrier to create profitable products that fit client demand.
  • Personalize customer interactions and proactively anticipate customer inquiries to build customer loyalty.

Additionally, Avanade CRM for Insurance Industry is available both on-premises or as a cloud-based solution. By leveraging Avanade Online Services (AOS), Avanade is able to provide a complete SaaS platform optimized for the delivery of Microsoft-based business applications.

Avanade's first offering for AOS, unveiled in January 2010, leverages Microsoft Dynamics CRM and features maintenance, support and upgrade services as well as the Avanade Productivity Platform. The Avanade Productivity Platform includes packaged functionality for CRM-based solutions including rules-based user interfaces, field-level security and Microsoft SharePoint integration.

The AOS for CRM option is designed for customers who are looking for a complete SaaS suite that is scalable, flexible and managed. With this platform, Microsoft Dynamics CRM provides customers with choice to deploy on-premises or in the cloud with AOS, offering increased flexibility and options to Avanade's customers. Depending on security preferences and requirements, businesses can also select to deploy their CRM application in either a dedicated or shared SaaS environment.

About Avanade
Avanade provides business technology services that connect insight, innovation and expertise in Microsoft technologies to help customers realize results. Avanade's services and solutions help improve performance, productivity and sales for organizations in all industries. The company applies Microsoft expertise from its global network of consultants, drawing on the right mix of onshore, offshore and nearshore skills, which together are designed to help deliver results faster, at lower cost and with less risk. Avanade, which is majority owned by Accenture, was founded in 2000 by Accenture and Microsoft Corporation and serves customers in more than 24 countries worldwide with more than 9,700 professionals. Additional information can be found at

Avanade and the Avanade logo are registered trademarks or trademarks of Avanade Inc. Other product, service, or company names mentioned herein are the trademarks or registered trademarks of their respective owners. ®2010 Avanade Inc. All Rights Reserved. 

Contact Information:

Avanade: Charlie Zaragoza
+1 (206) 239-5893