NEW YORK, June 1, 2010 (GLOBE NEWSWIRE) -- MUNCmedia, #1 in Retail Investor Targeting, today announced the technical upgrade to their financial communications media network. This new platform, MSS 4.0, broadens the capabilities and speed of MUNCmedia services for public companies, financial publishers and the individual investors they serve.
"Retail Investors are taking increasing control of their own research and investment strategies," said Derek Reisfield, founding Chairman of MarketWatch and member of MUNCmedia's Board of Advisors. "This significant behavioral change is precipitated by individual investors' ongoing wariness of Wall Street combined with the ease of access to investment information - exactly what MUNCmedia is building on."
Matthew Bird, CEO, MUNCmedia stated, "The number of Main Street Investors whom now feel they need to better inform themselves absolutely has affected both our exponential 2010 growth as well as placed high-volume delivery demands on our network. This new MSS 4.0 platform increases the traffic capabilities of our core Retail Investor Targeting service and allows MUNCmedia clients to better hone their material disclosure and outreach, in real-time, to the exact retail investor profile for their company," finished Bird.
MSS 4.0 is being implemented throughout MUNCmedia's publishing network including high traffic retail investor sites like Nasdaq.com.
Matt Bird and his senior team will be presenting the new platform at the National Investor Relations Institute (NIRI) Annual Conference, June 2 - 9, in San Diego.
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About MUNCmedia: Market Update Network Corporation
MUNCmedia is the first Information Media Network and world leader in web-based Retail Investor Targeting solutions. We provide online corporate communications, research and media solution to companies worldwide.
From targeting press releases one-to-one to individual investors to corporate video PR content, MUNCmedia helps companies deliver targeted and scalable messages to the precise audience in real-time. Hundreds of companies, IR and PR agencies, stock exchanges and integrated newswires rely on MUNCmedia services to deliver news messages to the retail financial community every day with measurable results.
MUNCmedia was founded in 2006 and is headquartered in New York, NY with regional offices in Bellevue, WA and Boston. We currently service over 300 direct public company issuers, 40 IR agency partners and have a fully integrated partnership with GlobeNewswire, a NASDAQ OMX Company.