SAN FRANCISCO, CA--(Marketwire - October 1, 2010) - uTest, the world's largest software testing marketplace, today announced that CEO Doron Reuveni will be a featured panelist at CrowdConf 2010, the first conference dedicated to the emerging field of crowdsourcing and the future of distributed work. Crowdsourcing veterans CEO of oDesk, Gary Swart, and CEO of Elance, Fabio Rosati, will join Reuveni on this panel to discuss ways in which crowdsourcing models can be used to maximize a company's potential and manage costs. The panel will be held at the St. Regis Hotel, San Francisco on October 4th at 1:45pm.

"The key to successfully employing a crowdsourcing model in a professional service category like app testing is to advance beyond the loosely affiliated, unstructured crowd -- a mob," said Doron Reuveni, uTest CEO. "uTest has successfully created an engaged, interactive community of skilled professionals. By bringing in talented professionals on an on-demand basis, web and mobile apps are getting to market faster, with higher levels of quality and at a lower cost."

Crowdsourcing models have been adopted across many professional service industries, including advertising, graphic design, development and software testing. While some businesses have been correctly identified (Mechanical Turk, LiveOps, and 99designs among others), other activities such as simple online polls or the use of social media blur the meaning of 'crowdsourcing.' Using real-world examples, this panel of thought leaders will dispel some of the most common misconceptions about crowdsourcing and reveal how they "Make It Work: The Big Ideas and Great Successes" (panel).

uTest is revolutionizing software testing with its in-the-wild testing for web, desktop and mobile apps. From global enterprises to young startups, hundreds of companies are leveraging uTest's global community of 30,000+ testers in 168 countries to launch and test world-class apps. uTest's community of testing professionals can be used as a virtual testing team or as an on-demand extension of in-house QA departments. Customers report increased application quality, faster time to market and dramatically reduced testing costs.

CrowdConf 2010 will be held at the The St. Regis Hotel, 125 3rd Street, San Francisco, CA. You can register at

About uTest, Inc.
uTest is the world's largest marketplace for software testing services. The company provides real-world testing services through its community of 30,000+ professional testers from 168 countries around the world. More than 1,000 companies -- from startups to global software enterprises -- have joined the uTest marketplace to get their web, desktop and mobile applications tested. More information can be found at or the company's Software Testing Blog at

Contact Information:

Media Contact:
Jennifer Moebius
uTest, Inc.