Ukraine-Based Morion to Announce Strategic Alliance With StayinFront at Upcoming eyeforpharma Conference
LONDON--(Marketwire - October 12, 2010) - StayinFront, Inc., a leading global provider of enterprise-wide customer relationship management (CRM) software, mobile sales force effectiveness and on-demand CRM solutions, announced today the formation of a new strategic partnership with one of Eastern Europe's leading pharmaceutical sales and marketing services providers, Morion Ltd.
Morion's sales and marketing services include physician data, sales data, market research and pharmacy software. Together with a network of existing strategic alliances, this new partnership strengthens StayinFront's position in Eastern Europe, Russia and CIS and consolidates the physician database and CRM software provision for the region.
Commenting on this new agreement, Wayne Gallaway, Managing Director for EMEA at StayinFront, said, "We are delighted to have found such a strong, well established and successful partner for the Eastern European, Russian and CIS markets. Morion is a market leader in its field, and by providing local physician databases and CRM implementation services on behalf of StayinFront, they will become a crucial part of our strategic direction in the coming months and years."
StayinFront and Morion will launch their new partnership at the upcoming eyeforpharma conference, "Sales and Marketing Russia, Eastern Europe and CIS 2010," on October 25-26 in Moscow. Attendees can find out more about how this joint approach will enable pharmaceutical companies across the region to drive sales force efficiencies using targeted physician data and robust CRM software in one package.
About Morion Ltd
Morion Ltd is a pharmaceutical sales and marketing services provider that develops, customizes, implements and services electronic sales and marketing territory management systems. Based in the Ukraine, Morion is comprised of four distinct business units: Teamsoft (CRM solutions), Proxima Research, LLC, (market research, intelligence data business analytics retail sales and geomarketing), Morion LLC, (mailing and publishing data), and Softinform LLC, (medicinal products database and pharmacy software).
StayinFront, Inc. is an innovative global provider of enterprise-wide customer relationship management software, mobile sales force effectiveness and on-demand CRM solutions. StayinFront has been chosen as a strategic partner by many of the world's top life sciences, consumer goods and business-to-business companies, improving efficiencies in over 65 countries and more than 25 languages. Headquartered in Fairfield, NJ, USA, StayinFront has offices in the United Kingdom, Ireland, India, Australia, Singapore and New Zealand. For more information, visit www.stayinfront.com.
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