SEATTLE, WA--(Marketwire - November 30, 2010) - Today, IdentityMine, Inc., a leader in application and interface development for rich digital interactive user experiences and natural user experience (NUI), announced it has partnered with STATS LLC, the world's leading sports content, data and technology company, to create specialized sports solutions for STATS' worldwide client network of media companies and professional sports leagues and teams.

The ICE sports operations solution created by IdentityMine and other service offerings offered by the STATS' newly formed Sports Solutions Group (SSG) aims to offer value to multiple sports teams in both professional and collegiate ranks by providing tools to manage, access, and use critical analytical information that these teams typically maintain.

"The revolutionary ICE solution brought the value of our data to light in an entirely new way," says STATS CEO Gary Walrath. "In IdentityMine, STATS has a strategic partner that allows us to further leverage our unique content and reach our objective of creating next generation sports information services. IdentityMine is an award winning technology firm that will greatly enhance STATS' ability to create new business opportunities and expand existing partnerships in all sectors of our business across the globe."

"By partnering with STATS we are able to greatly expand our reach into numerous sports," said Mark Brown, CEO of IdentityMine. "The best way to get IdentityMine solutions in the hands of teams, media companies and fans is through partnerships like the one we've established with STATS."

Last year, IdentityMine created ICE, an interactive technology platform, exclusively for the Super Bowl champion New Orleans Saints. The custom ICE solution used by the Saints enhances the capabilities of their front office, coaching and scouting personnel by merging information assets such as player reports, specialized analytics, and scouting video to provide a single source of information and media from which to strategize and game plan.

ICE is just one of the solutions that IdentityMine has created. IdentityMine helps top-tier brands like STATS to create innovative software experiences that excite and delight users. IdentityMine combines art and technology to create highly engaging user experience and enhanced business results using Silverlight, WPF, Cocoa Touch, MonoTouch and MonoDroid for a variety of software platforms, including Microsoft® Surface® and mobile platforms such as Windows Phone 7.

About IdentityMine, Inc.
Headquartered in Tacoma, WA, IdentityMine is an expert interactive design and user experience (UX) company. They develop leading-edge digital applications and software solutions for multi-screen, multi-touch, multi-platform, and multi-hardware devices for a variety of markets including mobile, retail and sports. They are able to create unique digital interactive user experiences by leveraging deep expertise in a variety of platforms to deliver highly engaging mobile, Internet and other media experiences for major brands in mainstream markets. Clients include: Microsoft, GE Health, The New Orleans Saints, Wells Fargo, Siemens, CBS Paramount, and More information about IdentityMine can be found at You can follow IdentityMine on Twitter at

Contact Information:

Valerie Chan